Dealfront vs RB2B
Dealfront
leadfeeder.com
RB2B
rb2b.comSide by side
| Figure | Dealfront | RB2B |
|---|---|---|
| Price from | €79/mo | $79/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Website Visitor Identification Software | 8.5 (#5) | 7.8 (#14) |
| Spec score · Sales Prospecting Software | 8.3 (#17) | 7.7 (#34) |
| Integrations | The integrations page lists CRM connections including Salesforce, Pipedrive, HubSpot, Microsoft Dynamics 365, and Zoho, plus Slack and Zapier. | RB2B lists integrations including HubSpot, Salesforce, Slack, Teams, Clay, Zapier, Apollo, and webhooks, and says it connects to over 50 apps. |
| Product | Leadfeeder identifies B2B companies visiting a website, including visitors who do not fill out a form. | RB2B identifies anonymous website visitors and sends visitor data to a CRM, Slack, or an activation platform. |
| Security | The company says its information security and privacy programs are based on ISO 27001 and ISO 27701 standards. | RB2B states that it is SOC 2 Type II certified and CCPA compliant. |
| Support | The contact page lists customer support by email at [email protected] and links to its Help Centre. | The pricing page lists a self-serve knowledge base and AI chat and email support across its plans, with human escalation also listed. |
Plans
Dealfront
- LiteFree
- Discover€79 a month
- Activate€369 a month
- Scale€599 a month
- EnterprisePriced on request
In their own words
Dealfront
Dealfront’s Leadfeeder identifies B2B companies that visit a website, including visitors who leave no form submission. It is aimed at sales and marketing teams and combines visitor identification with a real-time global database listed as 60 million companies and 400 million verified contacts. More than 100 filters and 40-plus real-time buying signals support targeting. Campaigns offers B2B display advertising, and Dealfront says LinkedIn audience matching exceeds 90%. Teams can receive Slack or email alerts when target accounts engage with key content. CRM connections include Salesforce, Pipedrive, HubSpot, Microsoft Dynamics 365 and Zoho; Slack and Zapier are also listed, with Zapier able to pass Leadfeeder data to over 5,000 apps. Lite is free, with seven days of visitor history and up to 100 identified companies monthly. Discover is €79 a month billed annually, and a 14-day trial is available. Dealfront runs on the web, as an extension and via API. It says its infrastructure is hosted in AWS within the EU/EEA, with data encrypted in transit and at rest. Its privacy approach provides fewer personal phone numbers and mobile direct dials than others.
RB2B
RB2B identifies website visitors and sends their data to a CRM, Slack or an activation platform. The company says it can identify up to 80% of website traffic, with person-level identification for US-based visitors. Records may include a name, LinkedIn URL, business email, company and domain, and firmographic details such as employee count, revenue and industry. Hot Leads can filter visitors by revenue, company size, seniority, department, category and geography, then route matches to different integrations. RB2B lists connections including HubSpot, Salesforce, Slack, Teams, Clay, Zapier, Apollo and webhooks, and says it connects to over 50 apps. Setup involves adding a pixel to a website header and connecting destinations. The Free plan is free and includes company-level identification and 150 monthly resolutions, but excludes person-level ID, email addresses and integrations beyond Slack. Paid plans start with Starter at $79 a month. Person-level identification is US-only; global company-level identification through Demandbase requires consent capture for GDPR compliance.