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SPECIFICTION
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Definite vs Marketing Evolution

Definite

definite.app

Marketing Evolution

marketingevolution.com

Side by side

FigureDefiniteMarketing Evolution
Price from$250/mo—
Free planYes—
Free trial——
Open source——
WebYesYes
APIYesYes
Self-hostedYes—
Plans published30
Spec score · Marketing Analytics Software8.2 (#9)7.5 (#29)
IntegrationsThe integrations directory lists 525 sources and names Salesforce, Stripe, PostgreSQL, Shopify, and Google Analytics among popular sources.The integrations page lists connectors including Meta Ads, Google Ads, Snowflake, BigQuery, Salesforce, HubSpot, Google Analytics 4, Tableau, and Power BI.
ProductDefinite combines data connectors, storage, modeling, BI, and an AI analyst in one data platform.Marketing Evolution describes its Substrate as a marketing intelligence layer that connects, reconstructs, and contextualizes marketing data.

Plans

Definite

  • FreeFree
  • Standard$250 a month
  • EnterprisePriced on request

Definite pricing →

Marketing Evolution

No plans published.

Marketing Evolution pricing →

In their own words

Definite

Definite combines data connectors, storage, modeling, business intelligence, and an AI analyst in one data platform. Its analyst, Fi, takes plain-English questions and can build data apps with filters, KPIs, tables, and charts. The integrations directory lists 525 sources, including Salesforce, Stripe, PostgreSQL, Shopify, and Google Analytics. Pipelines ingest CSV, Parquet, JSON, and NDJSON files, and support log-based change data capture for Postgres, MySQL, and Oracle where supported. Definite also supports MCP clients such as Claude, ChatGPT, and Cursor, providing schema, lineage, and semantic context. Users can build custom data applications and search millions of rows in a browser using DuckDB-Wasm. Security measures include TLS 1.2+ encryption in transit, AES-256 encryption at rest, and role-based access controls. The Free plan has two users, two connectors, 1 GB of storage, five monthly credits, and daily sync. Standard costs $250 a month and includes 100 monthly credits and hourly sync. Enterprise pricing is custom and not listed.

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Marketing Evolution

Marketing Evolution has no write-up on Specifiction yet; its figures are above.

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