Didva vs SKUDO
Didva
didva.comSKUDO
skudo.ioSide by side
| Figure | Didva | SKUDO |
|---|---|---|
| Price from | $39/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | Yes | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 0 |
| Spec score · Click Fraud Software | 8.7 (#3) | 7.1 (#29) |
| Integrations | The site lists Google Ads, Meta Ads, Microsoft Advertising (Bing) and a REST API for custom integrations. | SKUDO says it integrates with Google Ads, Facebook Ads and other ad networks. |
| Intended users | The pricing page describes Starter for small businesses with one or two campaigns, Growth for businesses running multiple campaigns, and Agency for agencies and large advertisers. | The site describes SKUDO as useful both for app marketers with an MMP and for those measuring campaigns without one. |
| Reporting | Reports can break invalid activity down by campaign, ad group, keyword, geography, device and source. | SKUDO says reports provide access to raw fraud data for analysis. |
Plans
In their own words
Didva
Didva monitors paid advertising clicks to detect and block click fraud in real time. The service says it evaluates more than 50 signals per click, including IP reputation, device fingerprint, click velocity, and behavior. High-confidence threats can be sent to exclusion lists, while other traffic can be held for manual review. Reports show click-level details such as IP address, device fingerprint, origin, and flag reason, with evidence export for Google refund claims. Integrations include Google Ads, Meta Ads, Microsoft Advertising, and a REST API for custom connections. Didva says ad accounts can be connected through one-click OAuth without DNS changes or a developer. Blocking options include automatic Google Ads IP-exclusion syncing, custom rules, and an allowlist. The free Watchtower plan includes detection across ad channels, manual IP blocking, and a weekly digest, but excludes automatic enforcement, CSV export, Meta Ads protection, and daily reports. Starter costs $39/mo and Growth costs $89/mo. Didva cautions that no detection system catches everything.