dig vs KWatch.io
dig
dig.aiKWatch.io
kwatch.ioSide by side
| Figure | dig | KWatch.io |
|---|---|---|
| Price from | $25/mo | $19/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 6 |
| Spec score · Social Media Listening Software | 9.0 (#2) | 8.8 (#6) |
| Spec score · AI Social Listening Tools | 9.0 (#2) | 8.8 (#5) |
| Company legal name | The terms identify Dig International Inc. and its affiliates as the operator of ask dig and dig.ai. | The operating legal entity is Alpine Connection LLC. |
| Free plan | Yes | Yes |
| Licence | The terms grant only a limited, revocable, non-transferable service-use licence and prohibit hosting, modification, reverse engineering and resale. | The terms state that the service is licensed rather than sold, remains proprietary, and grants a limited, revocable, non-transferable use licence. |
| Security | The Enterprise plan lists SAML SSO, audit logs, a dedicated organization environment and full data isolation, and says customer data is never used for model training. | The maker says webhook traffic and MCP traffic are encrypted with TLS, and MCP access can be revoked by revoking its API key. |
| Sentiment analysis | dig provides context-aware sentiment analysis for tone, topics, creators and changing positive or negative reactions. | Yes |
| Paid from | 25 | 19 |
| What it does | dig is a video-first social intelligence platform that helps brands, agencies, governments and researchers understand audience reactions and narratives. | KWatch.io monitors social-media conversations for keywords and sends real-time notifications for brand mentions, sales signals, competitor activity and related discussions. |
Plans
KWatch.io
- FreeFree
- Essential$19 a month
- Business$79 a month
- Enterprise$199 a month
- FreeFree
- Agency (Multi-Client)Priced on request
In their own words
KWatch.io
KWatch.io monitors social conversations for keyword mentions, sales signals, and competitor activity, then sends alerts. Keyword monitoring covers Reddit, X, Hacker News, LinkedIn, Facebook, and YouTube; users can also track Reddit or Hacker News posts and comments and get an alert when someone comments in the conversation. AI labels sentiment around detected keywords as positive, negative, or neutral. Alerts are available by email, Slack notification, or API webhook, and keyword rules support included and excluded terms plus language filters. Webhooks send a JSON-encoded HTTP POST for each result. A hosted MCP server can connect compatible clients using a KWatch API key; named clients include Claude, Claude Code, Cursor, and VS Code. The maker says monitoring refreshes per second, with notifications usually arriving within seconds and sometimes taking up to one minute during temporary congestion. Coverage has limits: LinkedIn and Facebook comments are not monitored, Facebook groups must be public, and YouTube checks video titles and descriptions rather than audio. Instagram and TikTok are not monitored.