DirectMail.io vs PostPilot
DirectMail.io
directmail.io
PostPilot
postpilot.comSide by side
| Figure | DirectMail.io | PostPilot |
|---|---|---|
| Price from | — | $82.50/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 4 | 7 |
| Spec score · Direct Mail Automation Software | 7.3 (#17) | 8.6 (#5) |
| API limitation | Campaigns, creative, and audience configuration run in the platform UI; the maker says it does not offer a public REST API for managing campaigns. | Flows are being deprecated for new API campaigns, while Recharge, Omnisend, Loyalty Lion and LifeMatch birthday campaigns still require flows. |
| Integrations | The maker lists native HubSpot and Salesforce integration, SFTP, and analytics destinations including Snowflake, Looker, Tableau, and Power BI. | The integration directory lists 14 integrations and highlights Shopify, Klaviyo, Attentive, Postscript, Yotpo, Orita, Swym, StayAI, Skio, Smile and Digioh. |
| Product | DirectMail.io combines direct-mail data, design, postal services, omnichannel marketing, automation, and attribution in one platform for printers, agencies, and brands. | PostPilot provides a direct mail platform for ecommerce brands to acquire, retarget, and retain customers with postcard and catalog campaigns. |
| Support | Plans include onboarding, and the Printer plan lists a dedicated success manager; the maker says setup typically takes one to two weeks. | The site lists [email protected] as its support contact. |
Plans
DirectMail.io
- AgencyPriced on request
- BrandPriced on request
- Letter Shop in a BoxPriced on request
- PrinterPriced on request
PostPilot
- FreeFree
- Growth$82.50 a month
- Growth Services$82.50 a month
- Pro$419 a month
- Pro Services$419 a month
- EnterprisePriced on request
- Enterprise ServicesPriced on request
In their own words
DirectMail.io
DirectMail.io has no write-up on Specifiction yet; its figures are above.
PostPilot
PostPilot is a direct mail platform for ecommerce brands using postcards and catalogs to acquire, retarget, and retain customers. Campaigns cover prospecting, retargeting, abandoned carts, loyalty, subscriptions, winback, and retail. MailMatch links email addresses with physical mailing addresses. AcquisitionAI helps find lookalike prospects, while SiteMatch retargets anonymous site browsers. Reporting includes real-time dashboards, holdout-tested iROAS measurement, and cross-channel attribution. Listed integrations include Shopify, Klaviyo, Yotpo, Attentive, Omnisend, Recharge, Loyalty Lion, and Loop Subscriptions; an open API can connect other systems to campaigns. PostPilot automatically tracks Shopify customers who receive a postcard or handwritten card for 60 days. There is no sending minimum. The free plan has no platform cost, but postcards and postage are paid separately. Growth costs $82.50 a month with annual billing; monthly billing is 99 USD per month. Its AI prospecting data fee is $0.07. Pro costs $419 a month with annual billing, and Enterprise pricing is custom.