Dotdigital vs Salesforce Marketing Cloud Engagement
Dotdigital
dotdigital.comSalesforce Marketing Cloud Engagement
salesforce.comSide by side
| Figure | Dotdigital | Salesforce Marketing Cloud Engagement |
|---|---|---|
| Price from | — | $2,000/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 6 |
| Spec score · Marketing Automation - B2C Software | 7.7 (#11) | 7.7 (#13) |
| Spec score · Marketing Automation Software | 7.8 (#64) | 8.4 (#29) |
| Spec score · Nonprofit Marketing Software | 7.7 (#13) | 7.7 (#14) |
| Automation | Ready-made automation flows include welcome and birthday journeys, reminders, cart and browse abandonment triggers, back-in-stock notifications, and post-purchase journeys. | The pricing page lists Automation Studio, automated workflows and campaigns, and triggered messages among its features. |
| Email automation | Yes | Yes |
| Founded | 1999 | 1999 |
| Free plan | No | No |
| Headquarters | London, United Kingdom | San Francisco, California, United States |
| Integrations | Dotdigital says it has over 200 integrations; examples listed include Adobe Commerce, BigCommerce, Shopify Plus, Salesforce, and Microsoft Dynamics 365. | Marketing Cloud Connect links Engagement with Salesforce Sales or Service Cloud, including the ability to send tracking data to those clouds. |
| Personalization | Campaigns can use behavioral, order, preference, and other customer data to personalize messages across email, web, and mobile. | Listed capabilities include subscriber profiles, drag-and-drop segmentation, personalization tools, and Einstein email recommendations. |
| Security | Dotdigital says its information security management system is ISO 27001 certified and it is Cyber Essentials Plus certified. | Marketing Cloud Engagement supports MFA, SAML 2.0 single sign-on, data-at-rest encryption, secure API and SFTP connections, and an Audit Trail. |
| Support | Customers can contact support through in-platform live chat 24/7, by phone during office hours, or by email. | The included Standard Success Plan provides access to knowledge articles, documentation, Trailhead, and the Trailblazer Community. |
Plans
Salesforce Marketing Cloud Engagement
- Pro+$2,000 a month
- Corporate+$5,500 a month
- Enterprise+$30,000 a month
- Pro+$2,000 a month
- Corporate+$5,500 a month
- Enterprise+$30,000 a month
In their own words
Dotdigital
Dotdigital has no write-up on Specifiction yet; its figures are above.
Salesforce Marketing Cloud Engagement
Salesforce Marketing Cloud Engagement has no write-up on Specifiction yet; its figures are above.