Elastic Path vs FreshStore
Elastic Path
elasticpath.comFreshStore
freshstore.comSide by side
| Figure | Elastic Path | FreshStore |
|---|---|---|
| Price from | — | $15/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Linux | Yes | — |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 20 | 14 |
| Spec score · Ecommerce platforms | 9.2 (#9) | 8.2 (#102) |
| Company history | An Elastic Path press release states that Harry Chemko and co-founders Mark Williams and Jason Billingsley founded Elastic Path Software in 2000. | Fresh Labs says it began in 2006 and launched its first public Fresh Store Builder product in mid-2010. |
| Company legal name | Crunchbase lists the legal name as Elastic Path Software Inc. | The maker is Fresh Labs Group Limited, company number 08296390 in England and Wales. |
| Founded | 2000 | 2010 |
| Free plan | No | No |
| Hosting model | hosted | hosted |
| Praise: support | G2 reviewers frequently describe the support and onboarding teams as responsive and helpful. | Trustpilot reviewers frequently praise fast, friendly and effective help from Carey and the support team. |
| Sales channels | omnichannel | multichannel |
| Support | The pricing page says every tier includes 24/7 global Sev 1 support and a dedicated customer success manager from kickoff. | FreshStore says support is provided by people seven days a week alongside written guides and videos. |
| Transaction fee | none | none |
| What it does | Elastic Path provides a composable, headless, API-first commerce platform for complex B2B and other digital commerce models. | FreshStore is a cloud platform for creating and managing affiliate stores that display products from multiple marketplaces. |
Plans
Elastic Path
- Entry — order basedPrice not published
- Professional — order basedPrice not published
- Enterprise — order basedPrice not published
- Entry — GMV basedPrice not published
- Professional — GMV basedPrice not published
- Enterprise — GMV basedPrice not published
- Subscriptions + EntitlementsPriced on request
- Subscriptions + Entitlements add-on$0.50, paid once
- Entry (GMV-based)$49,500 a year
- Entry — GMV Based Pricing$49,500 a year
FreshStore
- Hobbyist$15 a month
- Founder$27 a month
- Tycoon$47 a month
- Emperor$97 a month
- Magnate$197 a month
- Starter$30 a month
- Builder$50 a month
- Portfolio$100 a month
- Operator$200 a month
- Starter yearly$240 a year
In their own words
Elastic Path
Elastic Path is composable commerce software for businesses that sell across channels. Its modular capabilities are available through APIs and can be used separately or together. The platform lists B2B tools for account hierarchies, quoting, pricebooks, rule-based catalogs, buyer tools, and dynamic bundles, alongside Intelligent Commerce features such as MCP servers, an AI storefront builder, semantic search, and agents. Composer supports managed no-code integrations, low-code integration building, workflow orchestration, monitoring, and alerts. It names Stripe, Adyen, PayPal, and Worldpay as payment providers and states there is no processor surcharge. Self-Managed Commerce can run on-premise, in a customer’s cloud, or through Elastic Path Managed Hosting. Listed Entry pricing is $49,500 a year, either for up to $5M GMV per year or up to 15,000 orders per year. The platform also lists unlimited SKUs, catalogs, storefronts, brands, and business users, with no per-seat fees. Elastic Path was founded in 2000.
FreshStore
FreshStore has no write-up on Specifiction yet; its figures are above.