Emma vs SendPulse
Emma
myemma.comSendPulse
sendpulse.comSide by side
| Figure | Emma | SendPulse |
|---|---|---|
| Price from | $105/mo | $9.60/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 10 |
| Spec score · Email marketing tools | 8.4 (#51) | 9.4 (#3) |
| Spec score · Email Marketing Software | 8.4 (#53) | 8.7 (#32) |
| A/B testing | Yes | Yes |
| API | The public REST API uses account, public and private keys, JSON requests, TLS 1.1 or higher and an endpoint at api.e2ma.net. | The public REST API uses HTTPS at api.sendpulse.com, returns JSON and supports OAuth-style access tokens. |
| Automation | Workflows can trigger from signups, opens, clicks, purchases, page visits, form submissions and date-based events, with branching paths. | Automation 360 supports flows triggered by events and can combine email, SMS, web push and chatbot messages. |
| Company founded | LinkedIn lists Emma® as founded in 2003. | SendPulse was founded in 2015. |
| Company headquarters and size | LinkedIn lists Nashville, Tennessee headquarters and a 1,001–5,000 employee company size for Emma®. | LinkedIn lists New York headquarters and a 51–200 employee company size. |
| Company legal name | BBB lists Emma, Inc. as a corporation, with MyEmma and Cold Feet Creative, LLC as alternate names. | Crunchbase identifies the company as SendPulse Inc. |
| Documentation and support | Emma provides a help center, training videos, in-app, email, phone and deliverability support; Corporate adds priority phone support. | SendPulse provides a Help Center covering email, chatbots, automation, CRM, websites and courses, plus community, Academy and YouTube resources. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | Emma’s integration platform connects CRM and core systems for segmentation, routing, journeys, behavioral touchpoints and reporting; Salesforce and Raiser’s Edge are named examples. | Listed integrations include WooCommerce, Shopify, Salesforce, HubSpot, WordPress, Pipedrive, Typeform, Zapier, Make, MySQL and Facebook Leads. |
| Landing pages | Landing pages publish to a persistent unique URL, use the email drag-and-drop editor, embed signup forms and support Google Analytics campaign IDs. | No |
| Praise: support | GetApp reviewers commonly call support responsive, friendly and knowledgeable, although some report slow or unhelpful responses. | Some reviewers describe support as responsive, helpful and available around the clock. |
| Rating on Capterra | 4.2 out of 5 from 156 reviews | 4.6 out of 5 from 773 reviews. |
| Rating on G2 | 4.0 out of 5 from 560 reviews | 4.6 out of 5 from 722 reviews. |
Plans
SendPulse
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- EnterprisePrice not published
- Standard (pay as you go)$48 a month
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- Standard pay-as-you-go$48, paid once
- EnterprisePriced on request
In their own words
SendPulse
SendPulse is an email marketing service for managing subscriber audiences and running email campaigns. It includes email automation, audience segmentation, and A/B testing, but does not offer landing pages. SendPulse is available on the web, iOS, and Android. Its free plan supports up to 500 subscribers and 15,000 emails per month, with three sender email addresses, 250 MB of image storage, five automated flows, and one event. The Standard plan is $9.60 a month when billed annually, with unlimited emails for up to 500 subscribers, 100 sender addresses, 1 GB of image storage, three A/B test groups, and ten saved segments. Pro is $11.52 a month billed annually, with 300 sender addresses, 2 GB storage, four test groups, and 50 saved segments at the same subscriber limit. Standard pay as you go costs $48 a month for 10,000 emails, valid for a year. Enterprise has no listed price and specifies at least 2,500 contacts, along with unlimited sender addresses, users, and saved segments.