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SPECIFICTION
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engageSPARK vs Textmagic

engageSPARK

engagespark.com

Textmagic

textmagic.com

Side by side

FigureengageSPARKTextmagic
Price from$340/mo$0.05/mo
Free plan—Yes
Free trial—Yes
Open source——
WebYesYes
iOS—Yes
Android—Yes
APIYesYes
Plans published49
Spec score · SMS Marketing Software7.8 (#26)8.7 (#5)
AudienceThe platform is presented for NGOs, researchers, and businesses, especially those working in low- and middle-income countries.Textmagic says it is designed for businesses managing recurring, permission-based customer or staff communications, with shared conversation visibility or messaging automation.
HeadquartersLewes, Delaware, United StatesTallinn, Estonia
IntegrationsIntegration options include HTTP APIs, webhooks, Zapier, and Make API actions; the help page also lists integrations involving Salesforce, HubSpot, Google Sheets, and other apps.Zapier connects Textmagic with more than 7,000 applications, including Shopify, HubSpot, Google Sheets, Salesforce, Calendly, Typeform, and WooCommerce.
ProductengageSPARK is a self-service communication platform for building campaigns to survey and message people remotely at scale.Textmagic is a business messaging platform for SMS and email campaigns, automated notifications, and two-way conversations.
SupportPlans include email and website chat, calls, live training, and campaign review from a global support team.The company lists email and phone support numbers for the US, UK, Australia, and Estonia.

Plans

engageSPARK

  • Core$340 a month
  • Premium$560 a month
  • Enterprise$1,120 a month
  • CustomPriced on request

engageSPARK pricing →

Textmagic

  • Essential$0.05 a month
  • Email campaignsFree
  • Essential (pay-as-you-go)Free
  • Inbound SMSFree
  • Outbound SMS via CPaaS$0.01, paid once
  • Outbound SMS$0.05, paid once
  • Outbound/Inbound MMS$0.08, paid once
  • Texting number$10 a month
  • ProfessionalPrice not published

Textmagic pricing →

In their own words

engageSPARK

engageSPARK has no write-up on Specifiction yet; its figures are above.

Visit engagespark.com

Textmagic

Textmagic is a business messaging platform for SMS and email campaigns, automated notices, and two-way conversations. Teams can send bulk texts, schedule campaigns, build automation workflows, manage shared inboxes, and review delivery reports. Described uses include appointment reminders, delivery updates, staff alerts, payment reminders, broadcasts, and lead follow-up. Connections include HubSpot, Shopify, WooCommerce, and Zapier, with BYOC links to Twilio, Vonage, Sinch, and Bandwidth. A REST API handles SMS and email, and an MCP connector is available for compatible AI assistants and coding tools.

The web app has advanced features; Android and iOS apps support SMS conversations and contact management. Textmagic provides consent records and automatic opt-out enforcement, and applicable US messaging requires 10DLC brand and campaign registration. The company states that it is SOC 2 Type II certified and GDPR compliant and describes annual external penetration testing. Its trial includes full feature access without a credit card for up to 30 days. The Essential plan is listed at $0.05 a month, prepaid, with rates varying by destination; the pay-as-you-go option has no monthly minimum, and unused credit does not expire.

Visit textmagic.com