ExpandCart vs Fourthwall
ExpandCart
expandcart.comFourthwall
fourthwall.comSide by side
| Figure | ExpandCart | Fourthwall |
|---|---|---|
| Price from | $19/mo | $15/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 3 |
| Spec score · Ecommerce platforms | 9.0 (#28) | 9.2 (#12) |
| Company | ExpandCart identifies its platform as one of ExpandSolution.Inc’s projects and says the company was founded in the USA and Egypt. | LinkedIn identifies Fourthwall as a privately held Los Angeles company founded in 2019 with 51–200 employees. |
| Free plan | Yes | Yes |
| Integrations | The homepage names PayPal, PayTabs, Aramex, Microsoft Dynamics, and Google Shopping as integration partners. | Official integrations include YouTube Shopping, TikTok Shop, Twitch Gifting, Instagram/Facebook Shopping, StreamElements, Streamlabs, Klaviyo, beehiiv, Laylo, ShipStation, Mailchimp, Zapier, Kit and Spotify. |
| Rating on Trustpilot | 1.9 out of 5 from 14 reviews | 4.2 out of 5 from 387 reviews |
| Security | ExpandCart states that stores receive free SSL certificates, daily backups and encryption it compares with bank-grade security. | Fourthwall’s Trust Center lists a SOC 2 Type I engagement letter plus encryption, vulnerability monitoring, background checks and tested disaster-recovery controls. |
| What it does | ExpandCart is a cloud ecommerce platform for creating and operating online stores without prior technical experience. | Fourthwall is a hosted creator-commerce platform for branded storefronts, merchandise, digital products, memberships and donations. |
Plans
ExpandCart
- Standard$19 a month
- Professional$39 a month
- Ultimate$149 a month
- FreeFree
- EnterprisePriced on request
In their own words
ExpandCart
ExpandCart is a hosted platform for creating and managing an online store without technical experience. It supports web, Android and iOS, and lists omnichannel sales, abandoned cart recovery and an app marketplace. Store owners can customize a design using an editor and 50 templates. The platform names PayPal, PayTabs, Aramex, Microsoft Dynamics and Google Shopping among its integration partners. Merchants can source products from Middle East suppliers and use dropshipping platforms such as AliExpress. Plans set different product limits: Standard allows 100, Professional allows 1,000 and Ultimate has no product limit. Standard costs $19 a month, Professional $39 a month and Ultimate $149 a month, each billed monthly. Enterprise has no listed price and includes a multi-merchant store and advanced ecommerce apps, with several optional services. ExpandCart lists a free plan and a 14-day trial, no transaction fee, and free SSL using HTTPS. Ultimate and Enterprise subscribers can access free migration for specific shopping cart scripts.
Fourthwall
Fourthwall provides tools for designing and selling catalog products, running a customizable shop, offering memberships and using social selling integrations. Its Free plan includes those functions, and listed storefront connections include YouTube Product Shelf (Merch Shelf), TikTok Shop, Twitch Product Gifting, Facebook Shopping and Instagram Shopping. Fulfillment coverage is global, with white-label shipping and custom branding available. The service also lists design and mockup tools and API access. The Pro plan costs $15 a month and includes 100 GB of digital product storage. The listed platform is API. That platform detail may matter to sellers considering how the service connects with their store or workflow. Customer personalization is not included in the listed offering. The plan details distinguish the free shop and selling functions from Pro's stated digital product storage allowance, while both plans sit within a service that also lists social connections and global fulfillment.