EZ Texting vs Textmagic
EZ Texting
eztexting.com
Textmagic
textmagic.comSide by side
| Figure | EZ Texting | Textmagic |
|---|---|---|
| Price from | $20/mo | $0.05/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 9 |
| Spec score · Business Text Messaging Software | 8.4 (#4) | 8.6 (#3) |
| Spec score · SMS Marketing Software | 8.3 (#9) | 8.7 (#5) |
| Spec score · Two-Way SMS Software | 8.4 (#7) | 8.6 (#5) |
| Spec score · Messenger Marketing Software | 8.3 (#11) | 8.5 (#7) |
| Automation | Users can create automated follow-up sequences with workflows, scheduled texts, drip campaigns, and keyword auto-replies. | Automation flows support follow-ups, drip campaigns, and customer journeys across SMS and email. |
| Founded | 2005 | 2001 |
| Headquarters | Santa Monica, California, United States | Tallinn, Estonia |
| Integrations | Featured integrations include HubSpot, Constant Contact, Squarespace, Shutterstock, Zapier, and Mailchimp, with 7,461 integrations listed. | Zapier connects Textmagic with more than 7,000 applications, including Shopify, HubSpot, Google Sheets, Salesforce, Calendly, Typeform, and WooCommerce. |
| Security | EZ Texting uses AWS and GCP infrastructure, TLS 1.2 encryption in transit, brute-force protection, central logging, and continuous code review. | Textmagic states that it has SOC 2 Type II certification, SSL encryption, consent records, and automatic opt-out enforcement. |
| Support | Live chat support is available seven days a week, from 8am–8pm ET on weekdays and 10am–7pm ET on weekends. | The company lists email and phone support numbers for the US, UK, Australia, and Estonia. |
| What it does | EZ Texting is an SMS marketing platform for sending text messages to customers, subscribers, staff, and supporters at scale. | Textmagic provides business SMS and email campaigns, automated notifications, and two-way conversations managed through a shared inbox. |
Plans
EZ Texting
- Launch$20 a month
- Boost$60 a month
- Scale$100 a month
- Enterprise$3,000 a month
Textmagic
- Essential$0.05 a month
- Email campaignsFree
- Essential (pay-as-you-go)Free
- Inbound SMSFree
- Outbound SMS via CPaaS$0.01, paid once
- Outbound SMS$0.05, paid once
- Outbound/Inbound MMS$0.08, paid once
- Texting number$10 a month
- ProfessionalPrice not published
In their own words
EZ Texting
EZ Texting is an SMS marketing platform for sending messages to customers, subscribers, staff, and supporters. Its composer handles SMS, MMS, and RCS, while automation supports scheduled texts, drip campaigns, follow-up sequences, and keyword replies. AI Compose drafts campaign messages; AI Reply generates replies based on a business’s website and documents. Multilingual texting supports six character sets. Free iPhone, iPad, and Android apps provide mass campaigns, shared-inbox replies, contact management, push notifications, AI tools, and delivery reports. Featured integrations include HubSpot, Constant Contact, Squarespace, Shutterstock, Zapier, and Mailchimp; 7,461 integrations are listed. The service operates in the United States and Canada. Plans start at $20 a month billed annually, with a 14-day trial and no free plan. Each SMS uses one credit and each MMS uses three; incoming messages are free on every plan. Live chat is available seven days a week, with weekday hours of 8am–8pm ET and weekend hours of 10am–7pm ET.
Textmagic
Textmagic is a business messaging platform for SMS and email campaigns, automated notices, and two-way conversations. Teams can send bulk texts, schedule campaigns, build automation workflows, manage shared inboxes, and review delivery reports. Described uses include appointment reminders, delivery updates, staff alerts, payment reminders, broadcasts, and lead follow-up. Connections include HubSpot, Shopify, WooCommerce, and Zapier, with BYOC links to Twilio, Vonage, Sinch, and Bandwidth. A REST API handles SMS and email, and an MCP connector is available for compatible AI assistants and coding tools.
The web app has advanced features; Android and iOS apps support SMS conversations and contact management. Textmagic provides consent records and automatic opt-out enforcement, and applicable US messaging requires 10DLC brand and campaign registration. The company states that it is SOC 2 Type II certified and GDPR compliant and describes annual external penetration testing. Its trial includes full feature access without a credit card for up to 30 days. The Essential plan is listed at $0.05 a month, prepaid, with rates varying by destination; the pay-as-you-go option has no monthly minimum, and unused credit does not expire.