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SPECIFICTION
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Facetra vs Pencil

Facetra

facetra.studio

Pencil

pencildesign.co

Side by side

FigureFacetraPencil
Price from₹4,800/mo$39/mo
Free plan—Yes
Free trial—Yes
Open source——
WebYesYes
API—Yes
Plans published55
Spec score · Jewelry Design Software8.2 (#10)8.5 (#5)
CompanyFacetra is built by Facetra Design Studio Private Limited, which the maker describes as an India-registered company.The site footer identifies the maker as Pencil World Inc.
IntegrationsThe maker names Rhino, MatrixGold and JewelCAD as sources of CAD screenshots Facetra can render; it describes the product as a workflow layer alongside those CAD tools.Pencil says its website configurators can be deployed on platforms including Shopify and Wix using its app integration.
ProductFacetra is a browser-based AI jewellery design workflow platform built for Indian ateliers and independent designers.Pencil is an AI design and commerce platform for creating production-ready jewelry and building configurators, custom design experiences, and digital product content.
SupportAtelier plans include priority support; the maker lists [email protected] for general enquiries and demo requests.The Professional plan includes priority support, while the Pencil Shop plan includes a dedicated account manager.
What it doesFacetra turns sketches, reference images and CAD screenshots into jewellery renders, multi-view sheets, bills of materials and downloadable 3D meshes.Pencil is a browser-based AI platform for designing production-ready 3D jewelry and selling configurable products online.

Plans

Facetra

  • Starter₹1,500, paid once
  • Team₹4,800 a month
  • Studio₹7,000, paid once
  • Atelier₹15,600, paid once
  • Enterprise₹15,600 a month

Facetra pricing →

Pencil

  • FreeFree
  • Professional$39 a month
  • Pencil Shop$199 a month
  • Pencil Shop Pro$499 a month
  • EnterprisePriced on request

Pencil pricing →

In their own words

Facetra

Facetra is a browser-based AI jewellery design workflow for Indian ateliers and independent designers. It turns hand sketches, reference images, and CAD screenshots into photorealistic renders, then creates silhouette-locked views at 0°, 45°, 90°, and 180°. Supported Indian styles include Jadau, Polki, Kundan, Meenakari, Temple, and Rajwadi. Meshes can be exported as GLB, STL, OBJ, FBX, USDZ, or 3MF files. Additional tools include a searchable catalog, bulk PhotoRoom touch-up, lasso refinement, and a live 22kt gold-rate Bill of Materials estimator. Facetra can render screenshots from Rhino, MatrixGold, and JewelCAD. The maker positions generated meshes as references for CAD operators to retopologize before casting, not replacements for professional CAD software. New accounts receive 10 free credits, while purchased credits never expire. Plans include Starter at ₹1,500 one-time, Team at ₹4,800/month, Studio at ₹7,000 one-time, Atelier at ₹15,600 one-time, and Enterprise at ₹15,600/month.

Visit facetra.studio

Pencil

Pencil is a browser-based AI design and commerce platform for jewelry, connecting product design, manufacturing files, and online shopping experiences. Design tools include editable templates, stone settings, custom 2D and 3D uploads, AI-generated 3D elements, and advanced parameters. Designs can be downloaded as production-ready 3D STL files. The Professional plan includes an e-commerce and product photo generator, and the Design page says users can create studio-quality product photos. Pencil Shop adds ring and pendant website builders, lead capture, quoting, live pricing, and add-to-cart tools; configurators can be deployed on platforms such as Shopify and Wix through an app integration. Enterprise includes headless API access for making existing products configurable, along with custom tools, parametric templates, wholesale markup tools, and a custom-trained AI design agent. The free plan has 0 AI credits and a three-design limit. Professional costs $39 a month, Pencil Shop costs $199 a month, and Pencil Shop Pro costs $499 a month. Enterprise pricing is custom.

Visit pencildesign.co