Fanplayr vs Personyze
Fanplayr
fanplayr.comPersonyze
personyze.comSide by side
| Figure | Fanplayr | Personyze |
|---|---|---|
| Price from | $265.63/mo | $99/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 3 | 8 |
| Spec score · Website Personalization Software | 7.6 (#17) | 8.6 (#3) |
| Founded | 2012 | 2008 |
| Personalization | Fanplayr Merchandising uses AI models trained on current and historical customer signals to provide personalized product recommendations. | The platform supports behavioral targeting with 70+ attributes and real-time content changes across site elements. |
| Product | Fanplayr 360 is a customer data platform with integrations, mapping, unified user profiles, audiences, real-time analytics, automations, exports and monitoring. | Personyze unifies visitor behavior and data to personalize pages, product recommendations, and emails in real time. |
| Security | Account administrators can enable two-factor authentication using email or SMS verification, or allow users to disable it. | Personyze says it runs on AWS, separates customer data into distinct database tables, serves its dashboard, API, and tracking code over HTTPS, and performs monthly penetration testing. |
| Support | The listed plans include support from Fanplayr Customer Care and its Sales team. | Paid plans include email, chat, and 24/7 phone support; Starter and Growth include up to 1 and 2 hours of campaign build help monthly, respectively. |
Plans
Fanplayr
- Annual payment, 2 years prepaid$3,187.50 a year
- Annual payment, 1 year prepaid$3,375 a year
- Monthly payment$3,750 a month
Personyze
- FreeFree
- Personyze STARTER (Shopify)$99 a month
- Starter$149 a month
- Personyze LITE (Shopify)$249 a month
- Growth$250 a month
- Power$450 a month
- Enterprise$1,450 a month
- Personyze LITE annual (Shopify)$2,249 a year
In their own words
Personyze
Personyze uses visitor behavior and data to personalize website pages, product recommendations, and emails in real time. Behavioral targeting draws on more than 70 attributes, and the platform offers over 50 algorithms for recommending products and content. A/B and multivariate testing, including significance calculations, audience splits, and holdout groups, are included on every plan. Higher plans add email personalization at open time, broadcast email and SMS, browser push notifications, and mobile SDK personalization. Listed integrations include HubSpot, Salesforce, Twilio Segment, Tealium, Google Tag Manager, and the REST API. Consent controls can delay tracking until consent; the maker says gated mode does not read or write device data beforehand. Page views are the main usage meter, with overage charges in plan-specific blocks, and monthly users are not moved to a higher tier without consent. A free plan is available, and paid plans start at $149 per month.