Favouritetable vs simpleERB
Favouritetable
favouritetable.comsimpleERB
simpleerb.comSide by side
| Figure | Favouritetable | simpleERB |
|---|---|---|
| Price from | £2/mo | £21/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 7 | 6 |
| Spec score · Restaurant Reservation Software | 9.3 (#2) | 8.0 (#11) |
| Headquarters | 400 Thames Valley Park Drive, Thames Valley Park, Reading RG6 1PT, United Kingdom | United Kingdom |
| Integrations | Official integration listings include TISSL, Stripe, Deliverect, Stuart, SquareMeal, First Table, Mailchimp, Facebook, Google, Lightspeed, Squaremeal and Rezcontrol. | Booking channels include the website widget, Google Search and Maps, Facebook and Instagram; Epos Now can connect bookings to the till. |
| Security and privacy | The privacy notice identifies Favouritetable Services Ltd as responsible for personal-information protection and applicable data-protection obligations. | The privacy policy says personal information is stored on secure servers and that simpleERB acts as processor for restaurant guest data; it also says internet transmission cannot be guaranteed secure. |
| Support | Support is offered through helpdesk tickets, email and telephone, with the feature page also listing chat, documentation, forums and training. | Support is available by phone and email Monday to Friday, 9:00am–5:30pm GMT, with an urgent email address for out-of-hours inquiries. |
| Target customers | The company describes the product as designed for cafés, coffee shops, bars, pubs, restaurants, groups and hotels. | The maker describes the product as built for independent restaurants and small groups, and says it serves venues including cafés, pubs, hotels and entertainment venues. |
Plans
Favouritetable
- FT FreeFree
- FT Flex£2 a month
- FT Lite£69 a month
- FT LITE£69 a month
- FT Online Ordering£99 a month
- FT Pro£129 a month
- FT Ultimo£199 a month
simpleERB
- Free trialFree
- Hospitality Training CollegeFree
- Starter£21 a month
- Plus£47 a month
- Pro£80 a month
- Small Chain£202.50 a month
In their own words
Favouritetable
Favouritetable is a restaurant management and dining system for online bookings, table planning, capacity, payments and marketing. Its booking diary, visual floor plan, waiting list, guest management and reporting tools help manage reservations and service. Guests can book through a restaurant website, Google listing or social profiles; reservations enter the live diary and availability updates in real time. The system also supports menu pre-orders, takeaway, collection, delivery and contactless order-and-pay at table. Marketing tools include CRM, customer segmentation, email and SMS campaigns, re-targeting and guest review management. Favouritetable says subscription plans have unlimited bookings without commission. The free plan allows up to 30 online bookings per month and requires Favouritetable to be the sole and exclusive booking provider and integrated with the website; other terms apply. FT LITE is £69 a month, excluding VAT, for one user. Other listed paid plans run from £99 to £199 per month, excluding VAT. The product works on web-enabled devices, with UK-based support by phone, email, chat, documentation and training.
simpleERB
simpleERB is cloud-based restaurant reservation and table management software for front-of-house teams. It handles online bookings, email and SMS reminders, customer amendments and cancellations, and waitlists. Restaurants can set cover limits, booking windows, party-size limits, and which tables or areas are bookable online, as well as rank tables. Stripe integration supports card holds, deposits, prepayments, and no-show fees. Guest records can include preferences, dietary needs, and visit history, alongside CRM and reporting features. Bookings can come through a website widget, Google Search and Maps, Facebook, or Instagram; Epos Now can connect bookings to the till. The system supports PCs, Macs, Windows POS systems, and iPads, with multi-user access across unlimited devices. Every plan includes 10 SMS messages; additional messages cost £40 per 1,000. Plans include a free trial and a free-for-life option for training restaurants or catering colleges. Paid options include Starter at £21 a month for up to 300 covers and Plus at £47 a month for up to 1,200 covers. Pro is £80 a month for unlimited covers, while Small Chain is £202.50 a month billed annually for up to five restaurants.