FigPii vs Otter
FigPii
figpii.comOtter
otterab.comSide by side
| Figure | FigPii | Otter |
|---|---|---|
| Price from | $149.99/mo | $39/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 5 | 3 |
| Spec score · Conversion Rate Optimisation Tools | 8.0 (#8) | 7.6 (#10) |
| Integrations | FigPii's support center lists integration guidance for Google Tag Manager, Shopify, WordPress, BigCommerce, Magento, Wix, WooCommerce, and other platforms. | Otter lists Shopify, WordPress, Webflow, Wix, WooCommerce, ClickFunnels, Squarespace, Framer, Next.js, Google Tag Manager, and custom JavaScript as supported stacks. |
| Intended users | FigPii identifies e-commerce brands, CRO agencies, and SaaS brands as audiences for the product. | The pricing page describes Starter for individuals and side projects, Growth for growing teams and businesses, and Scale for large teams and agencies. |
| Privacy | FigPii says it does not collect personally identifiable information from visitors by default and uses IP masking that removes the last three digits before processing IP addresses. | The privacy policy says Otter does not sell visitor data, share it between customer accounts, or use it for advertising or profiling. |
| Product | FigPii is an all-in-one conversion rate optimization platform for understanding website user interactions and behavior. | Otter is A/B testing software that measures revenue per variant alongside conversion rate and average order value. |
| Support | The pricing page includes priority support with the listed Free Tester, Small, Medium, and Large plans. | Otter offers email support, a site and dashboard live-chat widget, and a priority-support plan tier. |
Plans
FigPii
- Free TesterFree
- Small$149.99 a month
- Medium$299.99 a month
- Large$449.99 a month
- EnterprisePriced on request
In their own words
FigPii
FigPii is a web-based conversion rate optimization platform for examining website interactions and visitor behavior. It combines A/B and split URL tests with heatmaps, session recordings, polls, and surveys. A/B testing includes advanced targeting, flicker-free tests, and unlimited variations. Heatmaps visualize areas of attention or difficulty, while recordings let teams review visitor interactions for possible conversion barriers. Polls and surveys collect feedback such as satisfaction and product responses. FigPii also includes experiment workflows, funnel diagnostics, and a visual editor. Its support center provides integration guidance for Google Tag Manager, Shopify, WordPress, BigCommerce, Magento, Wix, and WooCommerce; the product also integrates with Google Analytics to measure webpage variations. FigPii says personal information is not collected by default and masks the last three IP digits. Keystroke collection is disabled by default; if enabled for selected fields, entered text is replaced by asterisks before it is sent. The Free Tester plan allows 15,000 visitors per month. Small costs $149.99 a month, Medium $299.99 a month, and Large $449.99 a month.