FigPii vs Poptin

FigPii is a web-based conversion rate optimization platform for examining website interactions and visitor behavior. It combines A/B and split URL tests with heatmaps, session recordings, polls, and surveys. A/B testing includes advanced targeting, flicker-free tests, and unlimited variations. Heatmaps visualize areas of attention or difficulty, while recordings let teams review visitor interactions for possible conversion barriers. Polls and surveys collect feedback such as satisfaction and product responses. FigPii also includes experiment workflows, funnel diagnostics, and a visual editor. Its support center provides integration guidance for Google Tag Manager, Shopify, WordPress, BigCommerce, Magento, Wix, and WooCommerce; the product also integrates with Google Analytics to measure webpage variations. FigPii says personal information is not collected by default and masks the last three IP digits. Keystroke collection is disabled by default; if enabled for selected fields, entered text is replaced by asterisks before it is sent. The Free Tester plan allows 15,000 visitors per month. Small costs $149.99 a month, Medium $299.99 a month, and Large $449.99 a month.

Poptin combines website popups and forms with email marketing automation for businesses capturing leads and communicating with customers. Popup formats include full-screen overlays, bars, contact forms, slide-ins, mobile popups, surveys, countdowns, video popups and gamified popups. A drag-and-drop editor, more than 60 templates, A/B testing and built-in analytics support campaign creation and review. Triggers include exit intent, inactivity, time delay, scroll depth, clicks and page or click counts. Targeting can use page URLs, traffic source, location, device and browser details, engagement, cookies, and Shopify customer or cart information. Email features include campaigns, contact segmentation, autoresponders and automated customer journeys. Poptin lists CRM connections such as HubSpot and Salesforce, as well as email and automation integrations including Mailchimp, Make and Zapier. It can be installed on several website builders or added to any site with a script, and it provides an API. The free plan covers 1,000 monthly visitors on one domain, 250 active contacts and 500 emails. Paid plans start at $25/mo (annual).