First Insight InsightSUITE Pricing Analysis vs Pricefx Quoting
First Insight InsightSUITE Pricing Analysis
firstinsight.comPricefx Quoting
pricefx.comSide by side
| Figure | First Insight InsightSUITE Pricing Analysis | Pricefx Quoting |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 1 |
| Spec score · Retail Pricing Software | 7.7 (#13) | 7.8 (#11) |
| Spec score · Pricing Analytics Software | 7.6 (#10) | 7.7 (#8) |
| Founded | 2007 | 2011 |
| Integrations | InsightSUITE connects with PLM, pricing, allocation, and CRM systems, and the site says it can integrate with a variety of existing applications. | Pricefx documents integrations with SAP, Salesforce, Snowflake, OData and REST, plus general ERP, CRM and data-warehouse connections. |
| Purpose | Insight Pricing uses zero-party consumer data and AI to help retailers set initial prices, reduce markdowns, and improve margins. | Pricefx Quoting is a CPQ solution for creating custom, profitable quotes with visibility into deal profitability. |
| Support | First Insight says customer success professionals work with customers to fit the solution to their processes and support adoption. | The support addendum provides English-speaking remote assistance to designated customer contacts during the subscription, and states a two-hour initial response target for critical Severity Level 1 cases. |
Plans
First Insight InsightSUITE Pricing Analysis
- Insight PricingPriced on request
In their own words
First Insight InsightSUITE Pricing Analysis
First Insight InsightSUITE Pricing Analysis helps retailers and brands plan initial prices, promotions, and markdowns using consumer input and AI. It models pricing scenarios for core and new items during pre-season planning and in-season management. Outputs include demand curves, price elasticity, initial price optimization, markdown planning, and in-season markdown analysis. The tool also estimates next-season average unit retail or average selling price and supports margin roll-up estimates based on a buy plan. Brands can use First Insight consumer panels or send engagements through CRM databases or social channels; feedback is delivered within 24–48 hours. Pick & Price supports pricing and buying decisions, while Rate & Rank and Ask & Answer support concept ranking and consumer behavior questions. InsightSUITE connects with PLM, pricing, allocation, and CRM systems, and provides APIs for other business systems. First Insight says users can access data through a mobile app and states that it is SOC 2, GDPR, and CCPA compliant. Pricing is available on request.
Pricefx Quoting
Pricefx Quoting is a cloud CPQ capability for sales, pricing, and finance teams creating custom quotes. It calculates deal pricing with discounts, rebates, freight charges, and other factors, then shows list price, discounts, costs, resulting margin, and floor, target, and stretch guidance before a quote is sent. Rules can route configured quotes for approval according to discount levels, deal size, or margin thresholds. After a deal closes, quote data can flow into ERP systems as price conditions for sales-order creation. Pricefx says the capability can run standalone and handle large deal volumes, configurable quote types, multi-step approvals, and complex scenarios across business units, regions, and channels. Documented integrations include SAP, Salesforce, SAP Cloud for Customer, Snowflake, OData, and REST APIs. Salesforce access is available through Unity, with other listed CRM options including Microsoft Dynamics and SugarCRM. It runs through web and API access, with cloud deployment. Pricing is on request; subscription fees are volume-based and professional services are separate.