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SPECIFICTION
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FirstPitch vs Individ

FirstPitch

firstpitch.ai

Individ

individ.io

Side by side

FigureFirstPitchIndivid
Price from$49/moFree
Free planYesYes
Free trialYes—
Open source——
WebYesYes
APIYes—
Plans published42
Spec score · Video Personalization Software9.1 (#1)7.9 (#12)
ProductFirstPitch is an AI personalised video prospecting platform for outbound sales teams.Individ combines one webcam recording with prospect websites to create personalized video campaigns.
SupportFree includes email support, Pro includes priority support and Team includes a dedicated success manager.The site lists [email protected] as its contact address.

Plans

FirstPitch

  • FreeFree
  • Pro$49 a month
  • Team$99 a month
  • EnterprisePriced on request

FirstPitch pricing →

Individ

  • Free creditsFree
  • Credits$120, paid once

Individ pricing →

In their own words

FirstPitch

FirstPitch is an AI video prospecting platform for outbound sales teams. Users record a video once, then generate personalized prospect videos with AI voice and variables such as a recipient’s name, company, and website. Recording can use a camera, screen, or both, with a teleprompter for scripts. Analytics show who watched, how long they watched, and where they stopped, while real-time notifications flag engagement. HubSpot can trigger video generation through workflows and receive engagement data on contact records; Salesforce supports Flow Builder triggers and logs engagement as record activities. A Chrome extension lets users record from Gmail, insert videos, and track views. LinkedIn support adds personalized video links to messages and tracks views. FirstPitch also offers REST API, MCP, and webhook support for generating videos and automating workflows. Its free plan includes five AI-personalized videos per month. Pro costs $49 a month and includes 100 videos monthly; Team costs $99 per user per month. Enterprise pricing is custom.

Visit firstpitch.ai

Individ

Individ has no write-up on Specifiction yet; its figures are above.

Visit individ.io