Flashy vs Mailchimp
Flashy
flashy.app
Mailchimp
mailchimp.comSide by side
| Figure | Flashy | Mailchimp |
|---|---|---|
| Price from | Free | $13/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 14 | 5 |
| Spec score · Email Marketing Software | 8.6 (#36) | 9.0 (#10) |
| Spec score · Marketing Automation Software | 8.3 (#34) | 9.3 (#2) |
| Spec score · Email marketing tools | 8.2 (#78) | 9.4 (#2) |
| A/B testing | Yes | Yes |
| Automation | The marketing automation product includes a customer journey builder, unified customer profiles, behavior-based conditions, and visual campaign reports. | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. |
| Email automation | Yes | Yes |
| Free plan | No | Yes |
| Integrations | The integrations page lists Shopify, Magento, WooCommerce, Stamped, Yotpo Reviews, Yotpo Loyalty & Referrals, MailChimp, Facebook Ads, Zapier, Integromat, Poptin, and Elementor. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Native integrations | 1000 | 300 |
| Audience segmentation | Yes | Yes |
| SMS | SMS features include real-time audience segmentation, personalized messages, and automations triggered by events such as cart abandonment or repeated page views. | SMS marketing is available as an add-on for paid plans in selected markets after application and approval. |
Plans
Flashy
- StarterPrice not published
- ProfessionalPrice not published
- MasterPrice not published
- EnterprisePrice not published
- Starter (Core Marketing Automation Cloud)Free
- Starter (Flashy Reviews)$59 a month
- Professional (Flashy Reviews)$249 a month
- Enterprise (Core Marketing Automation Cloud)Priced on request
- Enterprise (Flashy AI)Priced on request
- Master (Core Marketing Automation Cloud)Price not published
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
In their own words
Flashy
Flashy is a marketing automation platform for reaching customers through popups, email, SMS, and push notifications. Its automation tools include a customer journey builder, unified profiles, behavior-based conditions, and visual campaign reports. Email features include dynamic segments, responsive templates, drag-and-drop editing, dynamic content, and event-triggered automations. SMS supports personalized messages and event triggers such as cart abandonment or repeated page views. Push campaigns can use rich media, deep links, segmentation, A/B testing, and analytics. Flashy also offers AI product recommendations across websites, email, popups, and SMS, as well as review collection with photo and video reviews and website widgets. Integrations listed include Shopify, Magento, WooCommerce, MailChimp, Facebook Ads, and Zapier; developer options include REST APIs, webhooks, tracking tools, and JavaScript and PHP SDKs. The Starter Core Marketing Automation Cloud plan is free. Flashy Reviews plans are $59 a month and $249 a month. A seven-day free trial is advertised, and pricing FAQ says monthly billing is based on recipients in increments of 500, without contact-count limits.