Fleksa Marketing Automation vs Olo GDP
Fleksa Marketing Automation
fleksa.com
Olo GDP
olo.comSide by side
| Figure | Fleksa Marketing Automation | Olo GDP |
|---|---|---|
| Price from | €99/mo | — |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 4 | 1 |
| Spec score · Restaurant CRM Software | 9.3 (#1) | 8.0 (#9) |
| Analytics | The product reports campaign ROI, revenue per recipient, and repeat-order lift using orders attributed to campaigns. | GDP provides machine learning powered predictive analytics to help understand guest behavior and proactively address churn. |
| Audience | The product page describes use for independent restaurants, multi-location groups, fine dining, and catering and events businesses. | GDP is marketed to restaurant and hospitality brands, and Olo identifies Five Guys and Sonny's BBQ as customers using it. |
| Company | Fleksa lists Fleksa GmbH at Friesstraße 20, 60388 Frankfurt, Germany, and Fleksa, Inc. in Austin, Texas. | Olo says it was founded in 2005 and describes itself as an open SaaS platform with more than 450 technology partners. |
| Headquarters | Frankfurt, Germany; Austin, Texas, USA | New York, New York, United States |
| Integrations | The integrations directory lists 26+ connections spanning Google ordering/reservations, Stripe, POS systems, delivery marketplaces and driver networks. | Olo says GDP can import OpenTable data for use in segments, computed properties, marketing campaigns, automations, and reporting. |
| Product | Fleksa describes its marketing automation as email, SMS, loyalty, win-back campaigns, and gift cards powered by POS data. | GDP is Olo’s restaurant focused customer data platform for collecting, analyzing, and acting on guest data from restaurant systems. |
| Support | Fleksa advertises guided onboarding and dedicated support alongside its plans. | Olo directs new prospects to its sales team and current customers to their Customer Success Manager for information about product features. |
Plans
Fleksa Marketing Automation
- FlexFree
- Essentials€99 a month
- Bundle€199 a month
- Enterprise & Multi-LocationPriced on request
In their own words
Fleksa Marketing Automation
Fleksa Marketing Automation has no write-up on Specifiction yet; its figures are above.
Olo GDP
Olo GDP is a web-based customer data platform for restaurant and hospitality brands. It collects information from restaurant systems and combines transactional, behavioral, demographic, and offline data into profiles for both known and unknown guests. Listed sources include POS, online ordering, loyalty programs, payment processors, reservations, websites and mobile apps, email and SMS, surveys, and reviews. Machine-learning-powered analytics are designed to help brands understand acquisition, retention, visit frequency, guest lifetime value, and churn risk. Unified guest data can be sent through Olo Engage and other destinations to inform business, operations, and marketing decisions. Brands can tailor interactions using preferences such as order history, dietary restrictions, visit frequency, and engagement. Olo describes imports from OpenTable and a Thanx loyalty integration. Pricing is on request, and the page directs prospective customers to request a demo or talk to sales. An account executive can arrange limited-time access following activation, with a custom demo walkthrough after two weeks. Olo was founded in 2005 and is headquartered in New York, New York.