| Price from | $8.58/mo | $13/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 4 | 5 |
| Spec score · Email Marketing Software | 8.7 (#27) | 9.0 (#10) |
| Spec score · Email marketing tools | 8.7 (#28) | 9.4 (#2) |
| Automation | Automations can be triggered by WordPress activity such as purchases, form submissions, bookings, and memberships. | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. |
| Founded | 2015 | 2001 |
| Free plan | Yes | Yes |
| Integrations | The integrations page lists 45+ integrations, including WooCommerce, Fluent Forms, LearnDash, and MemberPress. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Support | Paid plans include one year of priority support, and the pricing page advertises a 14-day money-back guarantee. | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. |