Folio vs Guideflow
Folio
folio.la
Guideflow
guideflow.comSide by side
| Figure | Folio | Guideflow |
|---|---|---|
| Price from | $2.08/mo | $40/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| API | Yes | Yes |
| Plans published | 9 | 6 |
| Spec score · Interactive Product Demo Software | 9.1 (#5) | 9.2 (#3) |
| Spec score · Product Demo Automation | 9.0 (#3) | 9.2 (#1) |
| Spec score · Demo Automation Software | 9.0 (#4) | 9.2 (#2) |
| Analytics | Analytics report viewer behavior and can collect leads through forms. | Analytics include impressions, completion rate, collected leads and conversion monitoring in real time. |
| Integrations | The site lists Gmail, Intercom, Google Drive, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, Salesforce and Segment integrations. | The integrations page positions Guideflow as a workflow-connected tool and lists customer stacks including DocuSign, HubSpot, Surfer, Gorgias, Zendesk, Slack-related workflows and others. |
| Rating on Chrome Web Store | 5.0 out of 5 from 14 ratings | 5.0 out of 5 from 20 ratings. |
| Rating on G2 | 5.0 out of 5 from 1 review | 5.0 out of 5 from 142 reviews. |
| Sharing | Demos can be embedded or shared as direct links, and the site describes team collaboration and personalization. | Demos can be distributed through public links, website embeds, email, Notion, social media and advertisements. |
| Support | The pricing page lists Basic Support for Lite, Priority Support for Team, and Dedicated Support for Enterprise. | Guideflow says support varies by subscription and can include email support, live chat, and a dedicated customer success manager. |
| What it does | Folio is a no-code platform for capturing software interfaces and turning them into interactive, guided product demos. | Guideflow is a plug-and-play SaaS for creating interactive demos, product tours and step-by-step guides that can be shared by link, embed or email. |
Plans
Folio
- FreeFree
- FreeFree
- Lite (annual billing)$25 a year
- Lite$29 a month
- Pro (annual billing)$42 a year
- Pro$49 a month
- Team (annual billing)$59 a year
- Team$69 a month
- EnterprisePriced on request
Guideflow
- FreeFree
- Solo$40 a month
- Growth$499 a month
- Startup$599 a month
- Advanced$1,799 a month
- EnterprisePriced on request
In their own words
Folio
Folio is a no-code tool for creating and managing interactive product demos and walkthroughs, aimed at growth, sales, and product teams. Users can capture application screens, edit demo content, and build annotated guides. Folio reports viewer behavior and statistics for tours, demos, and individual screens. Demos can be embedded or shared by direct link, with collaboration and personalization options. The service lists integrations including Gmail, Intercom, Google Drive, Segment, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, and Salesforce. The Free plan costs nothing for one user and permits up to two basic demos and templates, unlimited demo steps, screens, and views, with a watermark. Lite costs $25 a year with annual billing, billed at $25 per month/user. A 14-day trial is listed. Folio is available on the web, through an API, and as browser extensions; the Free plan lists a Gmail add-on and Chrome/Edge extension. Enterprise lists Open APIs and SAML SSO integrations. Folio says personal data may be transferred to and processed in the United States and that absolute security cannot be guaranteed.
Guideflow
Guideflow is a SaaS for creating interactive demos, product tours, and step-by-step guides. It lists sales, marketing, customer success, customer support, and employee training or onboarding as use cases. Workflows can be captured with a Chrome extension, Figma plugin, or desktop app for Windows and macOS. Guideflow says its AI can create interactive demos and guides, while demo analytics track visitor activity, engagement, and conversion metrics. Sharing options include public links, embedded widgets, personalized pages, MP4 video, and GIF exports.
Its integrations catalog lists CRM connections such as Zoho CRM, Salesforce, Pipedrive, Microsoft Dynamics 365, HubSpot, and Close. Webhook, Zapier, and Make integrations can trigger actions from Guideflow events. The Free plan includes 5 guideflows, unlimited viewers, 7-days analytics, a watermark, and 1 team member. Solo costs $35 a month billed yearly and includes unlimited guideflows, advanced analytics, AI demo content, video and GIF export, and one member. Guideflow states that it is SOC 2 Type II and aligns with GDPR and CCPA.