Folio vs Navattic
Folio
folio.la
Navattic
navattic.comSide by side
| Figure | Folio | Navattic |
|---|---|---|
| Price from | $2.08/mo | $500/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 9 | 5 |
| Spec score · Interactive Product Demo Software | 9.1 (#5) | 8.8 (#7) |
| Spec score · Product Demo Automation | 9.0 (#3) | 8.8 (#4) |
| Spec score · Demo Automation Software | 9.0 (#4) | 8.8 (#5) |
| Analytics | Analytics report viewer behavior and can collect leads through forms. | Navattic reports conversion, drop-off, completion, CTA and engagement data, with A/B testing and Salesforce pipeline attribution. |
| Audience | Folio describes itself as built for growth, sales, and product teams. | The pricing page describes Starter for individuals, Base for marketing teams, Growth for GTM organizations, and Enterprise for global teams. |
| Integrations | The site lists Gmail, Intercom, Google Drive, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, Salesforce and Segment integrations. | Listed integrations include Salesforce, HubSpot, Marketo, Slack, Segment, Google Analytics, Mixpanel, Calendly, Outreach, Salesloft, Seismic, Highspot, Gmail, Outlook and Gong. |
| Product | Folio is a no-code tool for creating and managing interactive product demos and walkthroughs. | Navattic provides interactive product demos, demo automation, and AI agents to help prospects explore software and sales teams share demos. |
| Rating on Capterra | 4.5 out of 5 from 73 reviews | 4.5 out of 5 from 2 reviews. |
| Rating on Chrome Web Store | 5.0 out of 5 from 14 ratings | 4.9 out of 5 from 11 ratings. |
| Rating on G2 | 5.0 out of 5 from 1 review | 4.8 out of 5 from 1,123 reviews. |
| Rating on GetApp | 4.5 out of 5 from 73 reviews | 4.5 out of 5 from 2 reviews. |
| Sharing | Demos can be embedded or shared as direct links, and the site describes team collaboration and personalization. | Demos can be embedded on websites or shared through customizable links, with desktop, tablet, mobile, and lightbox options listed. |
| Support | The pricing page lists Basic Support for Lite, Priority Support for Team, and Dedicated Support for Enterprise. | The Enterprise plan lists priority support, professional services, and demo consultation; Base lists a dedicated customer success manager. |
| What it does | Folio is a no-code platform for capturing software interfaces and turning them into interactive, guided product demos. | Navattic provides interactive product demos, demo automation and AI agents that guide prospects, answer questions and show product workflows. |
Plans
Folio
- FreeFree
- FreeFree
- Lite (annual billing)$25 a year
- Lite$29 a month
- Pro (annual billing)$42 a year
- Pro$49 a month
- Team (annual billing)$59 a year
- Team$69 a month
- EnterprisePriced on request
Navattic
- StarterFree
- Base$500 a month
- Growth$1,000 a month
- EnterprisePriced on request
- StartupPriced on request
In their own words
Folio
Folio is a no-code tool for creating and managing interactive product demos and walkthroughs, aimed at growth, sales, and product teams. Users can capture application screens, edit demo content, and build annotated guides. Folio reports viewer behavior and statistics for tours, demos, and individual screens. Demos can be embedded or shared by direct link, with collaboration and personalization options. The service lists integrations including Gmail, Intercom, Google Drive, Segment, Google Calendar, Zapier, HubSpot, OpenAI, Marketo, Slack, and Salesforce. The Free plan costs nothing for one user and permits up to two basic demos and templates, unlimited demo steps, screens, and views, with a watermark. Lite costs $25 a year with annual billing, billed at $25 per month/user. A 14-day trial is listed. Folio is available on the web, through an API, and as browser extensions; the Free plan lists a Gmail add-on and Chrome/Edge extension. Enterprise lists Open APIs and SAML SSO integrations. Folio says personal data may be transferred to and processed in the United States and that absolute security cannot be guaranteed.
Navattic
Navattic provides interactive product demos, demo automation, and AI agents so prospects can explore software and sales teams can share demos. Copilot can draft a demo with copy, tooltips, modals, and a story from captured product screens and custom context. Navattic says it captures web applications while retaining hover states, animations, and other dynamic interactions. Users can change, blur, or remove text and images, and use Copilot to update demo data across screens. Demos can be embedded or shared by customizable links, with desktop, tablet, mobile, and lightbox options. They can be translated into more than 20 languages, including voiceovers and product captures, and downloaded for offline use at events. Launchpad supports customized demos for sellers, engagement alerts, and insight into prospect interests and stakeholders. Integrations include Salesforce, HubSpot, Marketo, Slack, and Google Analytics, among others; Navattic MCP connects demo and analytics workflows to Claude, Cursor, and ChatGPT. Starter is free for everyone and includes 1 seat, 1 HTML or media demo, unlimited views, and basic analytics. Base and Growth are billed annually, but prices are not displayed; Enterprise uses custom pricing.