Navattic
navattic.com
What it is
Navattic provides interactive product demos, demo automation, and AI agents so prospects can explore software and sales teams can share demos. Copilot can draft a demo with copy, tooltips, modals, and a story from captured product screens and custom context. Navattic says it captures web applications while retaining hover states, animations, and other dynamic interactions. Users can change, blur, or remove text and images, and use Copilot to update demo data across screens. Demos can be embedded or shared by customizable links, with desktop, tablet, mobile, and lightbox options. They can be translated into more than 20 languages, including voiceovers and product captures, and downloaded for offline use at events. Launchpad supports customized demos for sellers, engagement alerts, and insight into prospect interests and stakeholders. Integrations include Salesforce, HubSpot, Marketo, Slack, and Google Analytics, among others; Navattic MCP connects demo and analytics workflows to Claude, Cursor, and ChatGPT. Starter is free for everyone and includes 1 seat, 1 HTML or media demo, unlimited views, and basic analytics. Base and Growth are billed annually, but prices are not displayed; Enterprise uses custom pricing.
Spec sheet
- What it does
- Navattic provides interactive product demos, demo automation and AI agents that guide prospects, answer questions and show product workflows.Read 15 Oct 2026 · navattic.com
- Product
- Navattic provides interactive product demos, demo automation, and AI agents to help prospects explore software and sales teams share demos.Read 4 Oct 2026 · navattic.com
- Audience
- The pricing page describes Starter for individuals, Base for marketing teams, Growth for GTM organizations, and Enterprise for global teams.Read 4 Oct 2026 · navattic.com
- Integrations
- Listed integrations include Salesforce, HubSpot, Marketo, Slack, Segment, Google Analytics, Mixpanel, Calendly, Outreach, Salesloft, Seismic, Highspot, Gmail, Outlook and Gong.Read 15 Oct 2026 · navattic.com
- Security
- Navattic says its datastores are encrypted at rest, sensitive information is encrypted at the application level, and network traffic uses TLS 1.3 or higher and SSL.Read 4 Oct 2026 · navattic.com
- Support
- The Enterprise plan lists priority support, professional services, and demo consultation; Base lists a dedicated customer success manager.Read 4 Oct 2026 · navattic.com
- Founded
- Navattic says it was founded in 2020.Read 4 Oct 2026 · navattic.com
- AI connections
- Navattic MCP connects to AI tools such as Claude, Cursor, and ChatGPT for demo and analytics workflows.Read 4 Oct 2026 · navattic.com
- AI editing
- AI Capture Edits can bulk update, remove or blur text and charts across captured screens.Read 15 Oct 2026 · navattic.com
- AI use restriction
- Customers are told not to use AI features with personal, health, financial or other regulated data or live customer environments.Read 15 Oct 2026 · navattic.com
- Analytics
- Navattic reports conversion, drop-off, completion, CTA and engagement data, with A/B testing and Salesforce pipeline attribution.Read 15 Oct 2026 · navattic.com
- Backup policy
- Its security page says backups run from every few hours to daily and are retained for periods ranging from one week to two months.Read 15 Oct 2026 · navattic.dev
- Capture support
- The product page says Navattic can capture any web application while preserving hover states, animations, and other dynamic interactions.Read 4 Oct 2026 · navattic.com
- Company size and founding
- LinkedIn lists Navattic as privately held, founded in 2020, headquartered in New York and employing 11–50 people.Read 15 Oct 2026 · linkedin.com
- Demo building
- Copilot can generate demo drafts with copy, tooltips, modals, and a story using captured product screens and custom context.Read 4 Oct 2026 · navattic.com
- Documentation depth
- Documentation covers building flows and checklists, responsive layouts, personalization, multilingual demos, offline and sandbox demos, embedding, visitor identification, tracking scripts, integrations, collaboration and enterprise controls.Read 15 Oct 2026 · docs.navattic.com
- Editing
- Users can change, blur, or remove text and images, and use AI Copilot to update demo data across multiple screens.Read 4 Oct 2026 · navattic.com
- Encryption
- The security overview says persistent data uses AES-256 encryption at rest and web traffic uses TLS 1.2 with 2048-bit RSA/SHA256 certificates.Read 15 Oct 2026 · navattic.com
- Funding news
- Navattic announced a $4.25 million growth seed round led by Canvas Ventures with participation from 645 Ventures on March 17, 2022.Read 15 Oct 2026 · navattic.com
- Interactive demo builder
- Its Copilot can draft a demo from captured product screens, suggesting copy, tooltips and a narrative structure.Read 15 Oct 2026 · navattic.com
- Languages
- The product page says demos can be translated into more than 20 languages, including text callouts, voiceovers, and product captures.Read 4 Oct 2026 · navattic.com
- Launchpad
- Launchpad lets sales teams send interest-level demos before and after calls through email and sales tools.Read 15 Oct 2026 · navattic.com
- Licence
- The terms describe Navattic software as proprietary, prohibit reverse engineering and grant no rights or licences except those expressly stated.Read 15 Oct 2026 · navattic.com
- Limit: analytics and integrations
- TrustRadius reviewers report that robust reporting and some CRM or communications integrations remain limited.Read 15 Oct 2026 · trustradius.com
- Limit: embedding and tracking
- Capterra reviewers describe experimenting to get website embeds working and difficulty tracking user behavior.Read 15 Oct 2026 · capterra.com
- Limit: maintenance effort
- Gartner reviewers say detailed walkthroughs require substantial ongoing work to keep current as software changes.Read 15 Oct 2026 · gartner.com
- Limit: MCP capture gap
- Navattic states that its MCP currently cannot create new captures or screenshots, which must be made through the Chrome Extension or another browser tool.Read 15 Oct 2026 · navattic.com
- Limit: pricing
- A TrustRadius reviewer says the entry price can be difficult for smaller organizations, while another calls the product expensive for SMEs.Read 15 Oct 2026 · trustradius.com
- Maker legal name
- The privacy policy identifies the contracting entity as Navattic, Inc.Read 15 Oct 2026 · navattic.com
- MCP connectivity
- The Navattic MCP connects to Claude, Cursor and ChatGPT so users can query demo and account activity from an LLM.Read 15 Oct 2026 · navattic.com
- Offline use
- Offline demos are listed as a feature, and the product page says demos can be downloaded for conferences and trade shows.Read 4 Oct 2026 · navattic.com
- Personalization
- Demos can use persona, account and use-case properties to present personalized paths.Read 15 Oct 2026 · docs.navattic.com
- Praise: customization and conversion
- TrustRadius reviewers commonly credit personalized paths, customization, lead generation and conversion improvements.Read 15 Oct 2026 · trustradius.com
- Praise: ease and support
- Reviewers repeatedly praise the intuitive builder, polished demos, responsive support and straightforward product-tour creation.Read 15 Oct 2026 · g2.com
- Rating on Capterra
- 4.5 out of 5 from 2 reviews.Read 15 Oct 2026 · capterra.com
- Rating on Chrome Web Store
- 4.9 out of 5 from 11 ratings.Read 15 Oct 2026 · chromewebstore.google.com
- Rating on G2
- 4.8 out of 5 from 1,123 reviews.Read 15 Oct 2026 · g2.com
- Rating on Gartner Peer Insights
- 4.1 out of 5 from 6 ratings.Read 15 Oct 2026 · gartner.com
- Rating on GetApp
- 4.5 out of 5 from 2 reviews.Read 15 Oct 2026 · getapp.com
- Rating on Microsoft Marketplace
- 4.9 out of 5 from 1,072 ratings.Read 15 Oct 2026 · marketplace.microsoft.com
- Rating on TrustRadius
- 9.1 out of 10 from 15 reviews and ratings.Read 15 Oct 2026 · trustradius.com
- Sales workflow
- Launchpad lets sellers share customized interest-level demos, see engagement alerts, and identify prospects' interests and stakeholders.Read 4 Oct 2026 · navattic.com
- Security certification
- Navattic states that it is SOC 2 Type II certified, with an examination reporting no control exceptions.Read 15 Oct 2026 · navattic.com
- Security operations
- Navattic describes third-party penetration tests, Google-based employee authentication with two-factor authentication and logged administrative access.Read 15 Oct 2026 · navattic.com
- Self-hosting
- Navattic is delivered as a SaaS service and its terms assign customers responsibility for their own access equipment and operating systems; no self-hosted edition is described.Read 15 Oct 2026 · navattic.com
- Sharing
- Demos can be embedded on websites or shared through customizable links, with desktop, tablet, mobile, and lightbox options listed.Read 4 Oct 2026 · navattic.com
- Webhook and JavaScript
- Navattic JS connects website tracking scripts and webhooks can send engagement data to other tools, warehouses and CDPs.Read 15 Oct 2026 · navattic.com
Plans and prices
Strong points and limits
Strong points
- Copilot drafts demos from screens and custom context
- Supports links, embeds, and mobile viewing
- Demo translation covers more than 20 languages
- Starter is free with unlimited views
Limits
- Starter is limited to 1 seat and 1 demo
- Base and Growth prices are not displayed
- Enterprise uses custom pricing
Who it suits
Navattic suits individuals and marketing or go-to-market teams creating interactive demos, as well as sales teams sharing tailored demos with prospects. Its listed plans also include an Enterprise option for global teams.
Verdict
Navattic combines demo creation and editing with sharing, analytics, and sales workflows. Starter provides a free way to begin, while prices for Base and Growth are not displayed and Enterprise is custom-priced.
Where Specifiction places it
- Sales Presentation Software#2 of 368.9
- Demo Software#3 of 268.9
- Presales Software#4 of 268.9
- Interactive Product Demo Software#7 of 428.8
- Product Demo Automation#4 of 248.8
- Demo Automation Software#5 of 268.8