Fomo vs Omniconvert Explore
Fomo
usefomo.com
Omniconvert Explore
omniconvert.comSide by side
| Figure | Fomo | Omniconvert Explore |
|---|---|---|
| Price from | $25/mo | $167/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 4 | 7 |
| Spec score · Conversion Rate Optimization Software | 8.0 (#15) | 8.9 (#4) |
| API | The product tour says developers can use Fomo's API to create events and client-side helpers. | The Explore API exposes experiment metadata and results for business-intelligence reports and custom applications. |
| Company history | Fomo's founder says he co-founded the company with Justin Mares in March 2016. | Omniconvert says it was founded in 2013, changed from Marketizator in 2016 after a €1 million Catalyst Romania investment, became profitable in 2023 and remains independent. |
| Founded | 2016 | 2013 |
| Integrations | Fomo's integrations page lists Shopify, Zapier, webhooks, Mailchimp, Instagram, Yotpo, Drip, Stripe, Google Reviews, Square, and HubSpot among its connections. | Officially listed integrations include GA4, Google Tag Manager, Shopify, Vtex, Reveal, Hotjar, Campaign Monitor, Piwik and Zapier. |
| Support | Fomo's homepage lists [email protected] as a contact for help. | Omniconvert says every plan includes 24x7 support with a one-hour response time by phone, email or chat, plus a dedicated account manager. |
Plans
Omniconvert Explore
- FreeFree
- FREEFree
- Explore annual subscription$167 a month
- 100,000 tested views$245 a month
- Explore Platform$320 a month
- 700,000 tested views$1,293 a month
- 5,000,000 tested views$4,658 a month
In their own words
Omniconvert Explore
Omniconvert Explore is an A/B testing and conversion-rate optimization platform for ecommerce brands. It supports A/B, multivariate, server-side and split URL tests, plus personalization and on-site surveys, with unlimited simultaneous A/B tests. More than 40 segmentation options include geography, device, operating system, referral source, cookies, UTM tags and custom JavaScript rules. The reporting dashboard tracks conversion trends, revenue per visitor, chance-to-win and cumulative views in real time, and can export branded PDFs. Editors include code and WYSIWYG visual tools, plus a Chrome A/B Editor plugin. The API provides experiment results and metadata for BI, reporting and custom applications. Integrations span analytics platforms, CRMs, ESPs and ecommerce platforms directly or through Zapier. The free offer provides full Explore access for experiments involving up to 50,000 website visitors, without a time limit or credit-card requirement. When a monthly visitor quota is exceeded, the service says it emails the customer and pauses experiments until the next billing cycle or an upgrade. The FREE plan costs nothing.