Forma.ai vs Sales Cookie
Forma.ai
forma.aiSales Cookie
salescookie.comSide by side
| Figure | Forma.ai | Sales Cookie |
|---|---|---|
| Price from | — | $40/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| Plans published | 3 | 3 |
| Spec score · Commission Software | 8.2 (#1) | 7.9 (#4) |
| Spec score · Sales Compensation Software | 8.0 (#3) | 7.8 (#10) |
| Spec score · Sales Commission Software | 8.0 (#5) | 7.8 (#12) |
| Headquarters | Toronto, Ontario, Canada | Spokane, Washington, United States |
| Integrations | Forma.ai advertises more than 200 pre-built integrations for CRM, ERP, HRIS and other sources; another product page states 600+ available integrations. | The maker lists native sync with Salesforce, HubSpot, QuickBooks, Xero, Stripe, and 30+ more systems. |
| Product | Forma.ai is AI-powered enterprise sales compensation software combining sales planning with incentive compensation. | Sales Cookie is cloud software for automating incentive compensation and sales commission management. |
| Reporting | Forma.ai supports payee reporting, performance reporting, accruals, commission amortization, comp budgeting, and performance forecasting. | The product includes 30+ built-in reports and can connect with Power BI, Tableau, Excel, or APIs. |
| Security | Security controls include vulnerability management, user authentication checks, third-party penetration testing, and encryption for data at rest and in transit. | Sales Cookie says logins are protected by Auth0, it does not store user credentials, and data is encrypted at rest. |
| Support | Forma.ai lists phone support at +1 (833) 367-6224 and email support at [email protected]. | Business+ includes priority support and onboarding, and the maker offers support through its help center. |
Plans
Forma.ai
- AI-ConfiguratorPriced on request
- CompOps PlatformPriced on request
- Onboarding & ImplementationPrice not published
In their own words
Forma.ai
Forma.ai is AI-powered enterprise sales compensation software that combines sales planning and incentive compensation. Its platform brings territory planning, quota setting, and incentive programs into one data platform. Users can configure incentive structures with AI-powered tools and guided templates without technical skills, then test changes through financial modeling and deploy modeled changes instantly. The platform can ingest, validate, clean, and transform data from an unconstrained number of sources; its homepage states it has 600+ pre-built integrations. Automated workflows cover compensation tasks, approvals, exceptions, and disputes. Reporting includes payee and performance results, accruals, commission amortization, compensation budgets, and performance forecasts. Forma.ai describes the product as built for complex go-to-market organizations and global enterprises. It says it undergoes annual SOC 1 and SOC 2 certifications and audits, and lists controls including encryption at rest and in transit. Pricing is available through tailored proposals; onboarding and implementation are a one-time fee. Forma AI is also available as an Android app.
Sales Cookie
Sales Cookie is cloud software for automating incentive compensation and managing sales commissions. It supports structures such as splits, quotas, ramp-ups, formulas, rollups, overrides and caps, and calculates commissions across representatives. Payment logic can include triggers, partial payments and clawbacks. Representatives have personal dashboards for plans, credits, rewards and commission statements. AI features help answer commission questions and build or edit plan logic. Native sync is listed for Salesforce, HubSpot, QuickBooks, Xero, Stripe and more than 30 additional systems. The product includes more than 30 built-in reports and connects with Power BI, Tableau, Excel or APIs. Business costs $40 a month, with usage based on active payees; Business+ costs $60 a month on the same usage basis. A 14-day full-access trial includes sample demo data and does not require a credit card. Mobile dashboards work without an installed app, and the service is listed for Android, iOS and web. Business stores up to 100K transactions, 25 plans and 1,000 calculations.