Formsort vs Picreel
Formsort
formsort.comPicreel
picreel.comSide by side
| Figure | Formsort | Picreel |
|---|---|---|
| Price from | $279/mo | $39.99/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 6 |
| Spec score · Lead Generation Software | 8.5 (#13) | 8.6 (#11) |
| Enterprise security | Formsort says it will sign a BAA with enterprise clients and offers data classification to keep tagged PII variables from being sent to third-party integrations. | The Enterprise plan lists enterprise security, role-based access controls, audit-ready reporting, and full data ownership. |
| Integrations | Listed integrations include BigQuery, Google Sheets, PostgreSQL, Redshift, S3, Salesforce, webhooks, Amplitude, Google Analytics, Segment, Stripe, and others. | The integration catalog lists Mailchimp, ActiveCampaign, Zapier, webhooks, WordPress, Shopify, Salesforce, HubSpot, Marketo, Google Analytics and many other services. |
| Intended users | Formsort says it is a low-code tool that lets product managers, marketers, and designers make form changes themselves. | The maker presents Picreel as a tool for online businesses seeking to convert existing website traffic into leads, sales, and subscribers. |
| Personalization | Forms can use conditional logic and real-time calculations that populate answer choices from a backend API. | Custom visitor attributes such as name or email can be inserted into overlay content before display. |
| Product | Formsort is a low-code form builder for product teams to build and optimize onboarding, check-in, quiz, and other forms. | Picreel is popup software for conversion optimization, lead capture, sales, and visitor engagement on websites. |
| Support | The feature comparison lists a 3 business day SLA for Free and a 1 business day SLA for Pro. | Picreel advertises 24/7 live chat, phone, and email support; its page says email responses are guaranteed within one business day. |
Plans
Picreel
- FreeFree
- FreeFree
- Business$39.99 a month
- Business$39.99 a month
- Enterprise$69.99 a month
- Enterprise$839.88 a year
In their own words
Picreel
Picreel is website popup software for lead capture, sales, conversion optimization, and visitor engagement. Its formats include exit popups, overlays, on-site messages, nanobars, surveys, and lead forms. Campaigns can respond to exit intent, scrolling, time on page, or visitor behavior, and can target particular pages or visitors. AI tools assist with popup design, customization, and editing, and can summarize popup reports. A/B testing and reporting provide real-time campaign performance data. Integrations listed include Mailchimp, Salesforce, HubSpot, Shopify, WordPress, Zapier, webhooks, and Google Analytics. The maker describes installation as copying and pasting code, without HTML or CSS. The free plan costs nothing, billed forever, and allows up to 5,000 pageviews monthly. Business costs $39.99 a month, billed $479.88 billed annually, for 200000 pageviews per month and 5 domains. Enterprise is listed at $69.99 a year, billed $839.88 billed annually, with unlimited pageviews and domains. A 15-day free trial is also offered.