Fourthwall vs Mercado
Fourthwall
fourthwall.comMercado
mercado.africaSide by side
| Figure | Fourthwall | Mercado |
|---|---|---|
| Price from | $15/mo | $15,000/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 3 | 5 |
| Spec score · Ecommerce platforms | 9.2 (#12) | 8.9 (#34) |
| Free plan | Yes | Yes |
| Integrations | Official integrations include YouTube Shopping, TikTok Shop, Twitch Gifting, Instagram/Facebook Shopping, StreamElements, Streamlabs, Klaviyo, beehiiv, Laylo, ShipStation, Mailchimp, Zapier, Kit and Spotify. | The site names Paystack, Flutterwave, Stripe, MTN MoMo, WhatsApp, Instagram catalogs, Okta, Azure AD and Google SSO/SAML. |
| Security | Fourthwall’s Trust Center lists a SOC 2 Type I engagement letter plus encryption, vulnerability monitoring, background checks and tested disaster-recovery controls. | Official security claims include audit archiving, AES-256 encryption at rest and in transit, PCI-DSS processing through certified processors and an EU data-residency option. |
| System requirements | The FAQ states there are no upfront costs, contracts or stated technical requirements to start using the service. | The maker describes browser, POS, mobile and third-party integration access but publishes no specific hardware or operating-system requirements. |
| What it does | Fourthwall is a hosted creator-commerce platform for branded storefronts, merchandise, digital products, memberships and donations. | Mercado presents itself as an African commerce operating system combining storefront, ledger, inventory and payments. |
Plans
Mercado
- Growth$15,000 a month
- Scale$75,000 a month
- EnterprisePrice not published
- StarterFree
- EnterprisePriced on request
In their own words
Fourthwall
Fourthwall provides tools for designing and selling catalog products, running a customizable shop, offering memberships and using social selling integrations. Its Free plan includes those functions, and listed storefront connections include YouTube Product Shelf (Merch Shelf), TikTok Shop, Twitch Product Gifting, Facebook Shopping and Instagram Shopping. Fulfillment coverage is global, with white-label shipping and custom branding available. The service also lists design and mockup tools and API access. The Pro plan costs $15 a month and includes 100 GB of digital product storage. The listed platform is API. That platform detail may matter to sellers considering how the service connects with their store or workflow. Customer personalization is not included in the listed offering. The plan details distinguish the free shop and selling functions from Pro's stated digital product storage allowance, while both plans sit within a service that also lists social connections and global fulfillment.