Fourthwall vs Tray
Fourthwall
fourthwall.comTray
tray.com.brSide by side
| Figure | Fourthwall | Tray |
|---|---|---|
| Price from | $15/mo | $39/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Ecommerce platforms | 9.2 (#12) | 8.3 (#75) |
| Free plan | Yes | No |
| Integrations | Official integrations include YouTube Shopping, TikTok Shop, Twitch Gifting, Instagram/Facebook Shopping, StreamElements, Streamlabs, Klaviyo, beehiiv, Laylo, ShipStation, Mailchimp, Zapier, Kit and Spotify. | Tray advertises more than 2,000 integrations and provides a searchable integration directory. |
| Security | Fourthwall’s Trust Center lists a SOC 2 Type I engagement letter plus encryption, vulnerability monitoring, background checks and tested disaster-recovery controls. | The plans page lists free SSL and transparent checkout as included infrastructure features. |
Plans
Tray
- Lançamento$39 a month
- Crescimento$129 a month
- Avançado$359 a month
- Ultra$999 a month
In their own words
Fourthwall
Fourthwall provides tools for designing and selling catalog products, running a customizable shop, offering memberships and using social selling integrations. Its Free plan includes those functions, and listed storefront connections include YouTube Product Shelf (Merch Shelf), TikTok Shop, Twitch Product Gifting, Facebook Shopping and Instagram Shopping. Fulfillment coverage is global, with white-label shipping and custom branding available. The service also lists design and mockup tools and API access. The Pro plan costs $15 a month and includes 100 GB of digital product storage. The listed platform is API. That platform detail may matter to sellers considering how the service connects with their store or workflow. Customer personalization is not included in the listed offering. The plan details distinguish the free shop and selling functions from Pro's stated digital product storage allowance, while both plans sit within a service that also lists social connections and global fulfillment.