FreeFunder vs GoFundMe Pro

FreeFunder is a web service for creating personal crowdfunding campaigns for medical bills, funeral costs, personal projects and other personal causes. Campaign owners start with a short form describing the amount sought and the reason for fundraising. They can customize pages with color schemes, formatted text, pictures and tables, then share campaigns or embed them on another website. Team members can receive read-only or read-write access. Owners can post updates and email them to followers, and keyword-based text-to-donate supports offline events and promotions. FreeFunder says it charges no platform fee and relies on voluntary donations. Card donations through Stripe incur a 2.9% + $0.30 processing fee deducted from each donation. Venmo, PayPal and Cash App gifts can be recorded on the page and can avoid processing fees. Donations go to a separate Stripe account for the owner or beneficiary and then to a bank account. Campaigns cannot offer rewards or investment opportunities.

GoFundMe Pro is fundraising software for nonprofits, with tools for online campaigns, peer-to-peer giving, and events. Its drag-and-drop builder lets organizations create fundraising pages without coding, and donation forms can use their branding and be embedded on their websites. Donors can give on a recurring basis, with Venmo and Apple Pay among the listed payment methods. The platform also supports event registration and check-in, livestream fundraising, and Nonprofit Pages on GoFundMe. GoFundMe Intelligence uses AI and campaign data to tailor donation forms; reporting includes donor, transaction, campaign, and channel data. Listed integrations include Salesforce, Google Analytics, Google Tag Manager, Constant Contact, Mailchimp, and HubSpot. GoFundMe Pro describes native Salesforce integrations for Nonprofit Cloud, Education Cloud, and Sales Cloud, with NPSP support. Essentials has no subscription or setup fees, though additional fees and add-ons may apply; custom pricing is listed for larger organizations. Organizations must be headquartered in the United States, but their programs can operate globally.