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SPECIFICTION
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Fuel Cycle vs Toluna Start

Fuel Cycle

fuelcycle.com

Toluna Start

tolunastart.com

Side by side

FigureFuel CycleToluna Start
Price from——
Free plan——
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published11
Spec score · Consumer Insights Platforms7.9 (#5)7.4 (#10)
AudienceFuel Cycle says its platform is built for enterprise insights teams and describes AI features for consumer insights managers, market researchers, and insights professionals.The platform provides access to Toluna’s profiled panel of more than 81 million consumers across 70 markets.
HeadquartersFuel Cycle lists Los Angeles and New York headquarters addresses.London, United Kingdom
IntegrationsFuel Cycle lists 50+ integrations and names Salesforce, HubSpot, Marketo, Okta, Tableau, Amazon, Qualtrics, and SurveyMonkey among connected platforms.Toluna describes Toluna Start as a cloud-native, API-first market research platform.
PricingThe maker’s site directs prospective customers to request a demo and does not state a platform price on the pages reviewed.Toluna’s terms say fees are quoted through the Toluna Start account or a work order; the opened pages do not state a public price.
SecurityFuel Cycle identifies SOC 2 and GDPR on its compliance page and lists CCPA and CPRA safeguards.Toluna’s published ISO/IEC 27001:2013 certificate covers processes supporting the AWS-based production environment of Toluna Start; the certificate lists an expiry date of October 31, 2025.
SupportFuel Cycle advertises 24/7 expert support.Toluna says clients can use its research experts for full-service support, and its support process accepts functional queries, technical issues, and bug reports.

Plans

Fuel Cycle

  • Fuel Cycle Qual free trialFree

Fuel Cycle pricing →

Toluna Start

  • Toluna StartPriced on request

Toluna Start pricing →

In their own words

Fuel Cycle

Fuel Cycle is an AI-native decision intelligence platform that combines research, community intelligence, and behavioral data for enterprise insights teams. Fuel Cycle Community supports surveys, polls, discussions, focus groups, and video diaries. AI agents assist with survey design, significance testing, thematic coding, quality screening, and reporting. Progressive profiling connects behavioral, attitudinal, and transactional member data across studies and enables dynamic segmentation. Fuel Cycle Qual supports moderated and unmoderated video studies, screen capture, audio, and video on mobile and desktop. The platform lists more than 50 integrations, including Salesforce, HubSpot, Marketo, Okta, Tableau, Amazon, Qualtrics, and SurveyMonkey. Its REST API supports two-way CRM synchronization and connections to external research tools. Fuel Cycle identifies SOC 2 and GDPR and lists CCPA and CPRA safeguards. It says client data remains isolated and is not used to train AI models, with automated PII blinding and facial blurring included. Pricing is available on request, and a free trial is offered.

Visit fuelcycle.com

Toluna Start

Toluna Start has no write-up on Specifiction yet; its figures are above.

Visit tolunastart.com