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SPECIFICTION
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GoSquared Analytics vs Triple Whale

GoSquared Analytics

gosquared.com

Triple Whale

triplewhale.com

Side by side

FigureGoSquared AnalyticsTriple Whale
Price from£9/mo$219/mo
Free plan—Yes
Free trial——
Open source——
Web—Yes
iOS—Yes
Android—Yes
APIYesYes
Plans published45
Spec score · Web analytics tools7.2 (#123)9.3 (#4)
Founded20062021
Free planYesYes

Plans

GoSquared Analytics

  • Starter£9 a month
  • Standard£24 a month
  • Pro£49 a month
  • Scale£99 a month

GoSquared Analytics pricing →

Triple Whale

  • FreeFree
  • FreeFree
  • Foundation$219 a month
  • Automate$749 a month
  • EnterprisePriced on request

Triple Whale pricing →

In their own words

GoSquared Analytics

GoSquared Analytics has no write-up on Specifiction yet; its figures are above.

Visit gosquared.com

Triple Whale

Triple Whale brings business data together to help ecommerce and retail brands measure growth and support decisions and actions. The product is aimed at marketing, ecommerce, and data leaders. Triple Pixel supports tracking across devices and platforms, while paid plans offer multi-touch attribution. Moby AI uses business context to answer questions about sales, spend, customers, and performance, and can generate on-brand creative. The Automate plan adds paid-media actions, scheduled reports and workflows, creative variations, and tools for landing pages and interactive assets. Enterprise combines attribution with marketing mix modeling and incrementality testing, including holdouts and geo-lift tests. Triple Whale lists more than 60 pre-built integrations, plus Data-In and Data-Out APIs for connecting sources and syncing platform data to warehouses, BI tools, or internal apps. The Free plan costs nothing and includes 10 users and 12 months of data retention. The product has a mobile app and lists real-time data refresh updated every 15 minutes or less. Triple Whale was founded in 2021 and is headquartered in Columbus, Ohio.

Visit triplewhale.com