GoTab vs Wrapped
GoTab
gotab.comWrapped
wrappedgiftcards.comSide by side
| Figure | GoTab | Wrapped |
|---|---|---|
| Price from | $15/mo | $49/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Restaurant Gift Card Software | 8.0 (#8) | 7.7 (#16) |
| API | GoTab describes its architecture and API as open and says they allow integration with modern systems. | The Wrapped REST API is available on Pro and above, and those plans include a separate test-mode API token. |
| Headquarters | Arlington, Virginia, United States | New Zealand |
| Integrations | GoTab lists accounting, reservations, hotel PMS, self-pour, entertainment, inventory, marketing, and loyalty among its integration areas. | Wrapped lists 30+ POS, eCommerce, marketing, and payment integrations, including Lightspeed, Shopify, Square POS, BigCommerce, WooCommerce, Klaviyo, and Stripe. |
| Product | GoTab describes itself as an end-to-end restaurant commerce platform supporting full-service, quick-service, online ordering, curbside pickup, and delivery. | Wrapped issues, sells, and redeems cash gift cards, experience vouchers, and store credit across POS, eCommerce, and mobile with one live balance per card. |
| Security | GoTab says it does not store credit card numbers and instead stores a secure, encrypted token representing payment information. | Wrapped says it encrypts data in transit and at rest, rate-limits redemption and balance checks, uses role-based permissions and two-factor authentication, and records audit trails. |
| Support | GoTab provides 24/7 live support by chat, SMS, and phone on Pro and Sync; it is an add-on for Basic. | Email and chat support are included on all plans, while Plus and Enterprise include priority support and a dedicated account manager. |
Plans
In their own words
GoTab
GoTab is an end-to-end restaurant commerce platform for restaurants and other hospitality venues. It supports full-service and quick-service operations, online ordering, curbside pickup, and delivery. Guests can order and pay from their phones while keeping one tab across staff-assisted and digital ordering. Its point-of-sale software runs on Windows, Android, and iOS devices, while the service is also listed for web, API, and Android and iOS access. Plans are priced per location: Basic is $15 a month with QR and online ordering, preauthorized tabs, one POS, and flexible hardware options; Pro is $99 a month and adds handheld access, Easy Tab, and a kiosk; Sync is $229 a month and adds OpServer with enhanced offline capabilities, fraud and insufficient-funds protection, and order-status SMS. GoTab lists integrations for accounting, reservations, hotel PMS, inventory, marketing, loyalty, and other areas, including QuickBooks Online, Xero, OpenTable, Uber Eats, and 7shifts.
Wrapped
Wrapped issues, sells and redeems cash gift cards, experience vouchers and store credit across point of sale, eCommerce and mobile, keeping one live balance for each card. It is aimed at retailers, restaurants, golf clubs, hospitality groups, cafes and multi-site brands. Merchants can offer branded digital cards, connect physical cards they already use or order branded cards through Wrapped. Customers can personalize cards, schedule email delivery, check balances online and add cards to Apple Wallet or Google Wallet. The service lists more than 30 integrations for POS, eCommerce, marketing and payments, including Lightspeed, Shopify, Square POS, BigCommerce, WooCommerce, Klaviyo and Stripe. Reporting covers purchases, redemptions, balances and liability by location and card type. Pro and higher add promotional tools and the REST API. Basic costs $49 a month, or $39 per month billed annually, and includes up to 3 sites and 50 new activations monthly. A 14-day trial is available. Email and chat support are included on all plans. Wrapped is operated by Loud Labs Limited in New Zealand.