Gradient Works vs TargetBridge
Gradient Works
gradient.worksTargetBridge
targetbridge.comSide by side
| Figure | Gradient Works | TargetBridge |
|---|---|---|
| Price from | $799/mo | $99/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 3 | 9 |
| Spec score · Ideal Customer Profile Software | 8.9 (#2) | 7.1 (#22) |
| Integrations | Listed integrations are Slack, Salesloft, Outreach, Google Calendar and Microsoft 365, with Groove, ZoomInfo and 6sense described as planned. | The homepage lists Salesforce, HubSpot, Marketo, Pardot, Google, LinkedIn, Meta, Bing, Twilio, and RingCentral integrations. |
| What it does | Gradient Works combines account scoring, territory planning, dynamic book management, lead routing and pipeline analytics for commercial B2B sales teams. | TargetBridge turns buying signals into clear, sales-ready actions for revenue teams. |
Plans
TargetBridge
- Creative Studio Starter$99 a month
- Dynamic Number Insertion$99 a month
- Creative Studio Growth$199 a month
- Conversation Intelligence$299 a month
- Creative Studio Scale$399 a month
- TargetBridge Platform — Launch · Essentials$995 a month
- Conversation Intelligence · Professional & EnterprisePriced on request
- Growth & Enterprise PlatformPriced on request
- Premium Intent Data PacksPriced on request
In their own words
Gradient Works
Gradient Works combines account scoring, territory planning, rep book management, lead routing, and pipeline analytics for B2B commercial sales teams. Market Map scores CRM accounts from 0–100 based on similarity to closed-won customers and syncs scores to Salesforce. Carve lets RevOps and Sales Strategy model territory scenarios with fit scores and send a selected design to Salesforce. Bookbuilder aims to keep rep books at roughly 100–150 accounts, replacing worked accounts with higher-fit accounts. Routing handles lead-to-account matching and assignments for inbound MQLs, handoffs, customer-success assignments, and opportunity escalations inside Salesforce. AI Researcher supports custom account-research prompts and writes qualitative answers to Salesforce. Integrations include Salesforce, HubSpot, Slack, Salesloft, Outreach, Google Calendar, Office 365, and CSV import; only one calendar and one sales-engagement integration can be active at once. Salesforce is required for the full platform, while HubSpot and CSV support Account Research and Carve territory planning. A free plan is available. Growth costs $799 a month, billed paid annually.
TargetBridge
TargetBridge has no write-up on Specifiction yet; its figures are above.