Greater Than Gatsby vs Visual Flow

Greater Than Gatsby sells downloadable Lightroom presets, Photoshop actions, overlays and brushes for photographers, including portrait, wedding and newborn specialists. Its Photoshop actions are designed to apply edits in a few clicks, and some collections use Adaptive A.I. Technology. Presets can be adjusted with sliders; the Complete Presets Bundle contains 641 presets. Actions and overlays are intended for Adobe Photoshop or Photoshop Elements, while presets are for Adobe Lightroom and Adobe Camera Raw. The site offers 16 free Lightroom presets. Products work on PC and Mac, but not with Adobe apps purchased through the Apple App Store, and they are tested only with English versions. Some actions require Creative Cloud subscription versions of Photoshop, and future compatibility with Photoshop and Lightroom is not guaranteed. Products start at $19 one-time. The Complete Presets Bundle costs $249, paid once, and the Complete Actions Bundle costs $329, paid once. Purchases are downloads; each item can be downloaded up to 10 times before its link expires. Licensing permits personal or limited professional use but prohibits redistribution or resale.

Visual Flow sells downloadable Lightroom presets organized by lighting conditions rather than moods. Its packs target wedding and portrait photographers, while also covering other photography genres. The collection includes six color preset packs, a black-and-white mixer, and an AI retouching toolkit with retouching presets, dodge-and-burn brushes, skin and scene tools, subject masking, and scene enhancement. Presets are supplied as.xmp files with installation guides and are designed for Adobe Lightroom Classic, Lightroom CC on desktop and mobile, and Adobe Camera Raw. Visual Flow says its packs are developed with DVLOP and work with Impossible Things AI Editor. Purchases include free lifetime updates, and the license covers personal and commercial photography, including client deliverables, prints, and portfolios. A Modern Pack baseline preset is available to newsletter subscribers, excluding the installer and DVLOP profile. Paid options start at $35 one-time. The B&W Mixer costs $110, paid once, and the AI Retouching Toolkit costs $150, paid once.