Growmail vs Letter Friend
Growmail
growmail.comLetter Friend
letterfriend.comSide by side
| Figure | Growmail | Letter Friend |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 1 |
| Spec score · Direct Mail Automation Software | 7.9 (#8) | 8.0 (#7) |
| Campaign tracking | Campaign measurement add-ons include QR codes and call tracking. | The platform provides campaign status updates and statistics for queued and mailed campaigns. |
| Company history | Growmail says it started in 1998 to make direct mail easier for business owners. | Letter Friend says it has helped businesses since 2010 and describes its origin as a handwritten letter sent to a friend overseas. |
| Headquarters | Tampa, Florida, United States | Glen Rock, New Jersey, United States |
| Integrations | Direct Mail Manager lists Salesforce, Shopify, Intuit, Capsule, Planning Center, and Zapier, and supports other CRMs with webhooks or API calls. | Letter Friend describes an open API, email-to-mail integration, and Zapier connectivity. |
| Security | The privacy policy says the company uses commercially reasonable technical, administrative, and physical safeguards, SSL encryption for order information, and password-protected databases. | The privacy policy says it uses data collection, storage, processing practices, and security measures to protect personal information and stored data. |
| Support | Growmail offers marketing consultations and says its support team can advise customers on product selection and campaigns. | The site offers a free consultation and lists phone support at 1-201-500-7766 and [email protected]. |
| What it does | Growmail provides print and direct mail services to help businesses send postcards and mailers to targeted audiences. | Letter Friend provides real handwritten direct mail for businesses, with letters written and mailed by people. |
Plans
In their own words
Growmail
Growmail provides print and direct-mail services for businesses sending postcards, brochures, flyers, and letter mailers to selected audiences. Targeting can use neighborhood, ZIP code, route, demographics, income, or interests. Products include Every Door Direct Mail, targeted direct mail, and Discount Zone mailers, with QR-code and call-tracking add-ons for campaign measurement. The Direct Mail Manager API syncs customer data, personalizes postcards, and triggers sends from customer actions. Listed connections include Salesforce, Shopify, Intuit, Capsule, Planning Center, and Zapier; other CRMs can connect through webhooks or API calls. Direct Mail Manager states that it has no batching or minimums and guarantees mailing within 48 hours. Most campaigns are produced and mailed within 5–7 business days after proof approval, and every order includes a digital proof requiring approval. Growmail mails across the continental United States, Hawaii, Alaska, Puerto Rico, and the U.S. Virgin Islands. Pricing is on request, with a New Mover Direct Mail option at $69.95, paid once for a minimum of 100 mailers.
Letter Friend
Letter Friend has no write-up on Specifiction yet; its figures are above.