GrowSurf vs Viral Loops
GrowSurf
growsurf.comViral Loops
viral-loops.comSide by side
| Figure | GrowSurf | Viral Loops |
|---|---|---|
| Price from | $125/mo | $35/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 7 | 12 |
| Spec score · Referral Management Software | 8.4 (#7) | 8.1 (#10) |
| Headquarters | Newark, DE, USA | Toronto, Ontario, Canada |
| Integrations | The integrations directory lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks. | Documented integrations include Mailchimp, Klaviyo, Mailjet, ActiveCampaign, HubSpot, Google Analytics, Slack, Segment, Salesforce, Marketo, GoHighLevel, Stripe, Brevo, Customer.io, Mixpanel, Zapier, webhooks and custom JavaScript. |
| Security | GrowSurf says it uses firewalls, IP allowlists, HTTPS with HSTS, and AES-256 encryption at rest for certain sensitive information. | The company’s DPA says the application uses TLS encryption, hashes account passwords, protects login pages against brute force, and uses Cloudflare rate limiting and DDoS protection. |
| Support | Referral Startup includes email support, Business includes realtime support, and Custom includes priority support. | All plans list help center access and standard chat and email support; Power adds priority and video support. |
Plans
GrowSurf
- Free (affiliate programs)Free
- Startup (yearly)$125 a month
- Startup (monthly)$179 a month
- Business (yearly)$314 a month
- Business (monthly)$449 a month
- Custom (affiliate programs)Priced on request
- Custom (referral programs)Priced on request
Viral Loops
- Start-up (annual billing)$35 a month
- Start-up$49 a month
- Start-up (monthly billing)$49 a month
- Plus (annual billing)$99 a month
- Plus$139 a month
- Plus (monthly billing)$139 a month
- Growing (annual billing)$159 a month
- Growing$229 a month
- Growing (monthly billing)$229 a month
- Power (annual billing)$279 a month
In their own words
GrowSurf
GrowSurf provides referral and affiliate program software for marketing and product teams. Referral programs can issue one-time rewards such as gift cards, cash, or credits; affiliate programs support recurring commissions. The software creates referral links and can automate gift-card, cash, account-credit, and PayPal payouts. Teams can install it with a copy-and-paste code snippet, and GrowSurf says a referral program can be launched within a day. It lists 61 integrations, including Stripe, HubSpot, Salesforce, PayPal, Zapier, and webhooks, alongside a REST API, webhooks, SDKs, API libraries, embeddable elements, and an MCP server. The free affiliate plan has no monthly subscription and charges a 3% success fee. Startup is $125 a month billed yearly or $179 a month billed monthly; both support up to 2,500 participants. Paid plans include a 14-day trial. Referral pricing depends on participant limits, and exceeding a tier can trigger an automatic prorated upgrade.
Viral Loops
Viral Loops has no write-up on Specifiction yet; its figures are above.