GuideMark vs Guidez

GuideMark maps user paths through a web product, identifies drop-off points, and drafts onboarding fixes. A point-and-click editor creates in-app tours, while AI generates tooltip text aligned with a brand. Tours can inherit a product’s CSS or use dark or light themes, glass styling, custom colors, spacing, and typography. GuideMark says it captures live product screens without manual tagging, and its documentation describes automatic navigation detection for React, Next.js, and Vue single-page apps. Installation uses one script tag in the website head, without an SDK or build step. The product provides a JavaScript API and a REST endpoint for completing checklist items. Its listed Pro plan includes tours, onboarding checklists, contextual guides, and a no-code builder. Pricing is From €19/mo (annual); the plan lists €19 a month billed annually, selectable monthly active-user volumes, and a 14-day grace period when limits are exceeded. A free trial is available. GuideMark is based in Berlin, Germany.

Guidez is a no-code product onboarding platform for creating tours, checklists, banners, surveys, and funnel analytics. Its AI tour builder reads a live product and can generate a tour, checklist, or survey from a described goal. Teams can target tours using URL patterns, custom attributes, event history, and AND/OR conditions. A Chrome extension supports building, previewing, and publishing tours from a browser. The Hobby plan costs nothing and is limited to 100 monthly active users, one team member, and one environment; it includes community forum and public documentation access. Pro costs $79 a month and includes 2,500 monthly active users, unlimited team members and environments, and priority email support with a one-business-day response guarantee. Each additional monthly active user on Pro costs $0.01. Pro also includes webhooks and REST and GraphQL API access. Guidez lists 20+ integrations, including Slack, HubSpot, Salesforce, Amplitude, Mixpanel, Segment, Intercom, Zendesk, Jira, Google Tag Manager, and Zapier. The company says it is SOC 2 Type II certified and GDPR compliant, and that its SDK does not record keystrokes, form inputs, screenshots, or video sessions.