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SPECIFICTION
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GuideMark vs HelpHero

GuideMark

guidemark.co

HelpHero

helphero.co

Side by side

FigureGuideMarkHelpHero
Price from€19/mo$45.83/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published110
Spec score · User Onboarding Software8.1 (#9)8.1 (#10)
InstallationInstallation uses one script tag in the website head, with no SDK or build step required.HelpHero installs on a website through a JavaScript snippet that can be added directly or through Google Tag Manager or WordPress.
ProductGuideMark maps user paths through a product, identifies drop-off points, and drafts fixes for onboarding.HelpHero is a no-code onboarding tool for SaaS product, customer success, and growth teams.
SecurityThe GDPR page states that data in transit and at rest is encrypted using industry-standard protocols and that a data processing agreement is provided.HelpHero says data is encrypted in transit using TLS and encrypted at rest and during data-centre transfers.
SupportThe help page says the team typically responds within 24 hours; the homepage also lists [email protected] for questions.HelpHero lists email, chat, and conference-call support, with comprehensive documentation.

Plans

GuideMark

  • Pro€19 a month

GuideMark pricing →

HelpHero

  • Up to 1,000 MAU$55 a month
  • Up to 2,500 MAU$115 a month
  • Up to 5,000 MAU$179 a month
  • Up to 10,000 MAU$249 a month
  • Up to 20,000 MAU$299 a month
  • Up to 1,000 MAU$550 a year
  • Up to 2,500 MAU$1,150 a year
  • Up to 5,000 MAU$1,790 a year
  • Up to 10,000 MAU$2,490 a year
  • Up to 20,000 MAU$2,990 a year

HelpHero pricing →

In their own words

GuideMark

GuideMark maps user paths through a web product, identifies drop-off points, and drafts onboarding fixes. A point-and-click editor creates in-app tours, while AI generates tooltip text aligned with a brand. Tours can inherit a product’s CSS or use dark or light themes, glass styling, custom colors, spacing, and typography. GuideMark says it captures live product screens without manual tagging, and its documentation describes automatic navigation detection for React, Next.js, and Vue single-page apps. Installation uses one script tag in the website head, without an SDK or build step. The product provides a JavaScript API and a REST endpoint for completing checklist items. Its listed Pro plan includes tours, onboarding checklists, contextual guides, and a no-code builder. Pricing is From €19/mo (annual); the plan lists €19 a month billed annually, selectable monthly active-user volumes, and a 14-day grace period when limits are exceeded. A free trial is available. GuideMark is based in Berlin, Germany.

Visit guidemark.co

HelpHero

HelpHero is a no-code onboarding tool for SaaS product, customer success, and growth teams. It creates multi-step tours that highlight interface elements across pages, with text that can include user properties. Checklists track onboarding tasks, while hotspots show contextual prompts on click or hover. Teams can target tours by language, device, browser, and custom user properties, and create different pathways based on those properties. Analytics track tour interactions and step completion; listed plan features also include drill-down analysis and A/B testing. Installation uses a JavaScript snippet added directly or through Google Tag Manager or WordPress. HelpHero supports Chrome, Firefox, Safari, and Edge, and works with HTML-based client-side and server-side apps. It supports web-based mobile and tablet apps, but not native mobile apps. Tours can also be accessed through the HelpHero Messenger app in Intercom Messenger. There is no free plan, and a 14-day trial is listed. The plan for up to 1,000 monthly active users costs $55 a month; higher listed tiers extend to 20,000 users for $299 a month.

Visit helphero.co