Gumroad vs SellApp

Gumroad is a platform for selling digital products and services such as books, memberships, and courses. Creators can customize a storefront, connect a custom domain, or place payment and follow widgets on an existing site; adding those widgets requires the ability to edit its HTML. Payment options include one-time, recurring, fixed-length, and pay-what-you-want charges in different currencies. Memberships can provide a content library with billing periods including monthly, quarterly, biannually, and yearly. Digital product support includes PDF, ePub, and Mobi versions, plus generated software license keys and lightweight DRM. Creators can import email lists, export follower and customer details, send broadcasts, and create automated workflows. Sales analytics and tracking support Google Analytics, Meta Pixel, and TikTok Pixel. Gumroad also provides an API and buyer apps for Android and iOS. Payout methods vary by country; direct deposit or PayPal may be available. The maker says it handles worldwide sales-tax collection and remittance as merchant of record. Direct sales cost 10% + $0.50 per transaction; Discover sales to new customers cost 30% per transaction.

SellApp is a web and API platform for selling digital products, including software, memberships, videos, templates, and paid community access. Its no-code store builder offers templates and premade sections, and AI assistance can help create and personalize a storefront. Sellers can accept PayPal, Stripe, Square, Paddle, Apple Pay, Google Pay, regional methods, and cryptocurrencies. Once a customer pays, the platform can deliver downloads, license keys, memberships, or community access automatically. Sellers can set recurring billing intervals and offer percentage or value discounts, pay-what-you-want prices, and bulk discounts. Community integrations can grant configurable roles after purchase and remove access after a dispute or lost subscription. Developer tools include an API, webhooks, scoped API key permissions, webhook secrets, and product-linked fulfillment hooks. The Standard plan is free, with fees calculated per sale and billed at the start of the following month; it includes unlimited products and resources and a custom domain. Advanced costs $199.99 a month and lists 0% platform fees. SellApp says payments go directly to the seller’s linked payment method and it does not hold funds or perform payouts.