Gupshup vs Quiq RCS
Gupshup
gupshup.aiQuiq RCS
quiq.comSide by side
| Figure | Gupshup | Quiq RCS |
|---|---|---|
| Price from | Free | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 1 |
| Spec score · Customer Service Automation Software | 8.4 (#2) | 6.8 (#17) |
| Headquarters | Cupertino, California, United States | Bozeman, Montana, United States |
| Integrations | Gupshup advertises more than 500 plug-and-play integrations covering CRMs, support, payments and commerce. | Quiq lists prebuilt CRM integrations including Salesforce, Zendesk, Oracle, SAP, Microsoft Dynamics 365, Kustomer, and Freshdesk, plus contact center integrations such as RingCentral, Cisco, Five9, Genesys, Amazon Connect, and LivePerson. |
| Security and compliance | Its security page displays ISOQAR, AICPA, RBI, GDPR, CCPA, and LGPD certification or compliance marks and describes a periodically reviewed security compliance program. | Quiq states that it maintains SOC 2 Type II, HIPAA, GDPR, CCPA, and EU AI Act compliance standards and encrypts data in transit and at rest. |
Plans
Gupshup
- Gupshup messaging feeFree
- WhatsApp API Self ServePriced on request
- WhatsApp API Self-ServeFree
- EnterprisePriced on request
In their own words
Gupshup
Gupshup provides conversational AI for marketing, commerce, and customer support. Its agents use conversational context to take actions such as booking appointments, cancelling tickets, and making EMI payments. Teams can set engagement rules, connect business tools, apply guardrails, and define a trusted source of truth. Complex conversations can be escalated to human support.
The platform lists WhatsApp, Instagram, SMS, web and app, RCS, and voice channels. It supports trigger campaigns and drip journeys, with metrics to measure their performance. Other listed capabilities include a visual flow builder, AI bot generation, knowledge-base answers, lead qualification, and conversation routing. Integrations include Salesforce Marketing Cloud, MoEngage, CleverTap, Oracle Responsys, WebEngage, Bloomreach, and Braze, alongside custom integrations and more than 500 plug-and-play options.
Quiq RCS
Quiq RCS is part of Quiq’s enterprise agentic AI platform for launching, customizing, and controlling AI agents across customer journeys. It supports RCS Business Messaging together with SMS, web chat, WhatsApp, Apple Messages for Business, Facebook Messenger, and Instagram. Google RCS capabilities include text, images, GIFs, videos, links, replies, buttons, carousel cards, times, payments, and authentication. Rich messaging abstractions add selectable replies, time choices, cards, carousels, authentication requests, payment requests, and workflow actions linked to responses. Support varies by channel: Quiq Replies, Times, and Carousel Cards are not native to SMS and may appear as text or shortened links. Quiq lists CRM integrations for Salesforce, Zendesk, Oracle, SAP, Microsoft Dynamics 365, Kustomer, and Freshdesk, plus contact-center integrations including RingCentral, Cisco, Five9, Genesys, Amazon Connect, and LivePerson. Open APIs can connect other tools. Quiq creates a cloud tenant, and implementation may take one to four weeks depending on site complexity. Pricing is usage-based, with payment for conversations used.