HAM vs Pushwoosh

HAM is a web-based analytics platform for subscription brands. It focuses on subscriber retention, churn, growth, cohort analysis, customer segmentation, and profitability metrics, with real-time data refresh. Teams can ask Claude Desktop or Claude Code questions about subscription data through HAM’s MCP connection. They can also describe a dashboard in plain English, then edit, save, and share the generated result. HAM says custom dashboards contain more than 70 charts and segments using attributes such as product, activation date, discount code, and order tags. Custom segments help investigate churn causes, including drop-offs linked to order number or shipping delays. The platform preserves retention, churn, and lifetime-value history through migrations, including cohorts from 12 or more months earlier. It tracks product additions and removals, including bundles, for cross-sell analysis and average-order-value growth. HAM can surface trends and anomalies and compare cohort outcomes during retention tests. Pricing is on request.

Pushwoosh is a customer messaging and engagement platform for mobile and web audiences. It supports mobile push and in-app messages, web push, email, SMS, WhatsApp, Kakao Talk, and Telegram, with tools for segmentation, personalization, analytics, A/B testing, Journey Builder workflows, and autonomous AI optimization. All plans include full API access through a unified API for its channels, and listed integrations include Adjust, Amplitude, Appsflyer, Mixpanel, Segment, and Shopify. The free plan covers projects with up to 1,000 monthly active users and includes unlimited push notifications, unlimited in-app impressions, and 20,000 email sends monthly; extra email sends cost $1.50 per 1,000. Listed paid plans are Email only at $5.00 per month, Push only at $7.00 per month, and Omnichannel at $13.00 per month. Plans bill by monthly active users or monthly unique email recipients. Pushwoosh says setup through SDK integration, user import, and initial subscriber collection takes 2 to 10 days. It states a 99.9% uptime commitment and lists GDPR and ePrivacy compliance, ISO 27001:2022 certification, SOC 2 Type 2 auditing, and HIPAA compliance.