Heap vs Heatmap
Heap
heap.ioHeatmap
heatmap.comSide by side
| Figure | Heap | Heatmap |
|---|---|---|
| Price from | Free | $199/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 4 | 3 |
| Spec score · Funnel Analytics | 8.7 (#7) | 8.4 (#12) |
| Free plan | Yes | No |
| Heatmaps | Heap pricing lists heatmaps as an analytics capability, with add-on availability on paid tiers. | Heatmaps and scrollmaps connect page interactions with revenue attribution, including revenue per element. |
| Integrations | Heap advertises more than 100 integrations and lists tools including Salesforce, Snowflake, Shopify, Klaviyo, Braze, Iterable, Marketo, Stripe and Zapier. | The hosted MCP server connects Heatmap data to Claude, ChatGPT, Cursor, and Codex; MCP/API access is included on Scale and above. |
Plans
In their own words
Heap
Heap is an analytics product from Heap for tracking events and examining user activity. Its listed capabilities include conversion funnels, session recordings, ecommerce tracking, and API access. The listed platform is API, and the monthly visitor limit is 10,000. Data retention is described as limited. Heap offers a Free plan at free, covering 10,000 monthly sessions and six months of data history. Pro has no listed price and includes account analytics, an engagement matrix, report alerts, standard support, and Session Replay as an add-on. Premier also has no listed price and includes unlimited projects and one year of data history. The product therefore combines event collection with tools for conversion analysis, recordings, and ecommerce activity. Buyers should note that the free allowance is expressed in monthly sessions, while the listed visitor limit is 10,000.