Hightouch vs Import2
Hightouch
hightouch.com
Import2
import2.comSide by side
| Figure | Hightouch | Import2 |
|---|---|---|
| Price from | $350/mo | Free |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 9 | 3 |
| Spec score · CRM Data Migration Software | 9.0 (#4) | 8.0 (#20) |
| Compliance | Hightouch lists ISO 27001 certification, SOC 2 and SOC 3 compliance, HIPAA compliance, and GDPR compliance among its security features. | Import2's Trust Center lists SOC 2 Type 2, GDPR, and CCPA compliance information. |
| Encryption | Hightouch says it encrypts data at rest, protects it in transit with TLS, and encrypts its metadata database with AES-256. | The Trust Center says in-transit data uses SSL or TLS and data stored in Amazon S3 is encrypted using AES-256 through SSES3. |
| Integrations | The integration catalog lists more than 300 sources, destinations and extensions, including Snowflake, BigQuery, Salesforce, HubSpot, Google Ads, Facebook Ads and Kafka. | Import2 advertises importing and exporting across more than 250 apps. |
| Product | Hightouch describes itself as an agentic marketing platform and composable customer data platform for using customer data and AI in marketing workflows. | Import2 migrates data between apps using APIs, without requiring CSV files or technical know-how. |
| Support | Composable CDP plans list dedicated expert support, and the pricing page describes dedicated Slack, a dedicated customer success manager, onboarding, and custom support SLAs. | Import2 provides migration documentation and says users can contact its team by chat for help. |
Plans
Hightouch
- FreeFree
- Self-servePriced on request
- Basic Reverse ETLFree
- FreeFree
- Starter$350 a month
- Pro$800 a month
- Agentic Marketing PlatformPriced on request
- BusinessPriced on request
- Composable CDPPriced on request
Import2
- FreeFree
- Full migration$499, paid once
- Professional services$5,000, paid once
In their own words
Import2
Import2 migrates data between applications through APIs, without requiring CSV files or technical know-how. It advertises importing and exporting across more than 250 apps. Before buying a migration, users can preview a subset of records in the destination app through a free sample. They can choose record types such as contacts, accounts, deals, activity history, and files, define custom field mappings, and filter out records they do not want to move. Full migrations can be scheduled for a chosen date and time, including weekends and across time zones. A free plan is listed at free for up to 500,000 records, subject to vendor approval. Full migration costs $499, paid once as a starting price, with the final amount dependent on migration size. Professional services start at $5,000, paid once and include a dedicated consultant. Import2 provides documentation and chat support, and says it will refund the migration fee and clean imported records if customers dislike the result. Migration speed may be affected by app API limits, validation errors, or other integrations using the same API allowance.