Hightouch vs Verato Universal MPI
Hightouch
hightouch.comVerato Universal MPI
verato.comSide by side
| Figure | Hightouch | Verato Universal MPI |
|---|---|---|
| Price from | $350/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 9 | 4 |
| Spec score · Identity Resolution Software | 9.2 (#1) | 6.7 (#22) |
| Security certifications | Hightouch states that it maintains SOC 2 Type 2 compliance and ISO 27001 certification and supports HIPAA, GDPR and CCPA requirements. | Verato states that its technology is HITRUST r2, SOC 2 Type II, and PCI certified and HIPAA compliant. |
| Support | Composable CDP plans list dedicated expert support, and the pricing page describes dedicated Slack, a dedicated customer success manager, onboarding, and custom support SLAs. | The Verato Support Center offers case submission, support contact, a status page, developer experience resources, and a knowledge base. |
Plans
Hightouch
- FreeFree
- Self-servePriced on request
- Basic Reverse ETLFree
- FreeFree
- Starter$350 a month
- Pro$800 a month
- Agentic Marketing PlatformPriced on request
- BusinessPriced on request
- Composable CDPPriced on request
Verato Universal MPI
- EnterprisePriced on request
- Enterprise PlusPriced on request
- StandardPriced on request
- StarterPriced on request
In their own words
Verato Universal MPI
Verato Universal MPI has no write-up on Specifiction yet; its figures are above.