Hootsuite vs Oktopost
Hootsuite
hootsuite.comOktopost
oktopost.comSide by side
| Figure | Hootsuite | Oktopost |
|---|---|---|
| Price from | $99/mo | $499/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | — | Yes |
| Plans published | 4 | 4 |
| Spec score · Employee Advocacy Software | 8.6 (#2) | 8.5 (#3) |
| Spec score · Social Media Management Tools | 8.9 (#14) | 8.6 (#25) |
| Spec score · Social Selling Software | 8.6 (#6) | 8.3 (#13) |
| Spec score · Social Monitoring | 8.7 (#5) | 8.4 (#7) |
| Spec score · Social Media Marketing | 8.7 (#9) | 8.3 (#14) |
| Spec score · Social Media Customer Service Software | 8.6 (#12) | 8.4 (#14) |
| Spec score · Social Tools | 8.7 (#10) | 8.4 (#15) |
| Spec score · Social Media Management - Enterprise Software | 8.7 (#7) | 8.4 (#8) |
| Spec score · Social Media Management - Midmarket Software | 8.7 (#10) | 8.4 (#15) |
| Founded | 2008 | 2013 |
| Headquarters | Vancouver, British Columbia, Canada | Ramat Gan, Israel |
Plans
Hootsuite
- Standard$99 a month
- Professional$199 a month
- Advanced$399 a month
- EnterprisePriced on request
Oktopost
- Professional$499 a month
- Advanced$799 a month
- AdvancedPriced on request
- ProfessionalPriced on request
In their own words
Hootsuite
Hootsuite is a web platform for planning, scheduling, publishing, and monitoring social activity from one dashboard. It supports Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, WhatsApp, Pinterest, Google Business Profile, and Bluesky. Standard manages up to 10 social accounts, while Professional and Advanced manage unlimited accounts. The platform includes a social inbox, standard analytics, live engagement data, audience insights, sentiment tracking, and ROI analysis. AI features generate captions and ideas, suggest posting times, summarize data, and identify trends or sentiment changes. Listed integrations include Salesforce, Mailchimp, HubSpot, Slack, Microsoft Teams, Monday.com, Asana, Dropbox, Zapier, and Figma. Plans start at $99 a month billed annually. Standard costs 99.00 USD, Professional 199.00 USD, and Advanced $399 a month billed annually. Each includes a 14-day trial without credit-card entry or automatic charging.