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SPECIFICTION
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HT Easy GA4 vs Triple Whale

HT Easy GA4

hasthemes.com

Triple Whale

triplewhale.com

Side by side

FigureHT Easy GA4Triple Whale
Price from$4.92/mo$219/mo
Free plan—Yes
Free trialYes—
Open source——
WebYesYes
iOS—Yes
Android—Yes
API—Yes
Plans published35
Spec score · Web analytics tools8.3 (#46)9.3 (#4)
AudienceThe maker identifies website owners, content creators, e-commerce businesses, SEO specialists, digital marketers, small business owners, app developers, and marketing agencies as intended audiences.The company presents the product for ecommerce and retail brands, including marketing, ecommerce, and data leaders.
Free planYesYes
ProductHT Easy GA4 connects WordPress sites to Google Analytics 4 and displays analytics reports in the WordPress dashboard.Triple Whale describes itself as an AI operating system for modern commerce that unifies business data, measures growth, and supports decisions and actions.
SupportThe maker lists one year of support with each paid annual plan and provides video tutorials and documentation.The pricing page says customers can contact the team with questions and book time with implementation specialists; Enterprise includes dedicated success coverage.

Plans

HT Easy GA4

  • Personal$59 a year
  • Developer$99 a year
  • Agency$199 a year

HT Easy GA4 pricing →

Triple Whale

  • FreeFree
  • FreeFree
  • Foundation$219 a month
  • Automate$749 a month
  • EnterprisePriced on request

Triple Whale pricing →

In their own words

HT Easy GA4

HT Easy GA4 has no write-up on Specifiction yet; its figures are above.

Visit hasthemes.com

Triple Whale

Triple Whale brings business data together to help ecommerce and retail brands measure growth and support decisions and actions. The product is aimed at marketing, ecommerce, and data leaders. Triple Pixel supports tracking across devices and platforms, while paid plans offer multi-touch attribution. Moby AI uses business context to answer questions about sales, spend, customers, and performance, and can generate on-brand creative. The Automate plan adds paid-media actions, scheduled reports and workflows, creative variations, and tools for landing pages and interactive assets. Enterprise combines attribution with marketing mix modeling and incrementality testing, including holdouts and geo-lift tests. Triple Whale lists more than 60 pre-built integrations, plus Data-In and Data-Out APIs for connecting sources and syncing platform data to warehouses, BI tools, or internal apps. The Free plan costs nothing and includes 10 users and 12 months of data retention. The product has a mobile app and lists real-time data refresh updated every 15 minutes or less. Triple Whale was founded in 2021 and is headquartered in Columbus, Ohio.

Visit triplewhale.com