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SPECIFICTION
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Hubble vs Optimal Workshop

Hubble

usehubble.io

Optimal Workshop

optimalworkshop.com

Side by side

FigureHubbleOptimal Workshop
Price from$120/mo$199/mo
Free planYes—
Free trial—Yes
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYesYes
Plans published32
Spec score · User Testing8.5 (#4)8.0 (#10)
RecruitmentThe site names Respondent, User Interviews, and Cint as panel providers and says Prolific is coming soon.Recruitment options include inviting your own participants, an on-demand panel, moderated and unmoderated recruitment, and specialist recruitment services.
Research methodsThe platform lists unmoderated and AI-moderated research, moderated studies, surveys, in-product surveys, and diary and concept studies.The platform includes usability and prototype testing, live site testing, surveys, interviews, first-click testing, card sorting, and tree testing.
SupportHubble's documentation directs users to its community Slack group for additional developer support.Enterprise includes dedicated onboarding and setup plus a dedicated Customer Success Manager.

Plans

Hubble

  • FreeFree
  • Pro$120 a month
  • EnterprisePriced on request

Hubble pricing →

Optimal Workshop

  • Starter$199 a month
  • EnterprisePriced on request

Optimal Workshop pricing →

In their own words

Hubble

Hubble is an AI-powered user research platform for exploring customer needs, testing designs, and collecting feedback. It is aimed at UX teams and combines recruiting, planning, launching, analysis, and sharing in one workspace. Research options include moderated and unmoderated studies, AI-moderated research, surveys, in-product surveys, and diary and concept studies. In unmoderated tests, participants can work on prototypes or live websites on their own time, while researchers review recordings and feedback. Hubble says its AI can tag interview transcripts, identify recurring themes, and synthesize findings. Its research assistant can help build studies, conduct interviews, and analyze feedback; users approve changes or suggestions during research planning. Named panel providers include Respondent, User Interviews, and Cint, with Prolific coming soon. Participant tools include screening, scheduling, incentives, and consent documents. Hubble lists Figma integration and web and mobile SDKs for embedding surveys. The Free plan costs nothing and includes one seat and 10 responses per month. Pro costs $120 a month per seat, billed monthly, with up to three seats.

Visit usehubble.io

Optimal Workshop

Optimal Workshop has no write-up on Specifiction yet; its figures are above.

Visit optimalworkshop.com