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SPECIFICTION
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Iconosquare vs Plann

Iconosquare

iconosquare.com

Plann

plannthat.com

Side by side

FigureIconosquarePlann
Price fromFree$12.50/mo
Free planYesYes
Free trialYesYes
Open source——
WebYesYes
iOSYesYes
AndroidYesYes
APIYes—
Plans published64
Spec score · Social Media Management Tools9.3 (#6)8.3 (#36)
Free planYesYes
IntegrationsOfficial integrations include Zapier, Slack notifications through Zapier, Adobe Express, OneDrive and Dropbox; Canva import is listed as coming soon.The product page says Plann integrates with Canva and offers access to more than 450,000 templates.
ProductIconosquare is an analytics-first social media management platform for scheduling, publishing, analytics, reporting, collaboration and social listening.Plann is a social media planning, scheduling, analytics and strategy suite.
SupportCustom includes personalized onboarding and ongoing support, while the pricing page describes tailored onboarding, training and priority support for that plan.Plann provides a Help Center with setup, scheduling, billing, support and policy articles.
Supported networksThe platform supports Instagram, TikTok, Facebook, LinkedIn, X, Threads, Pinterest and YouTube.Plann lists Instagram, Facebook, LinkedIn, TikTok, Pinterest and YouTube Shorts for social planning and posting.
TrialThe paid-plan trial lasts 14 days, requires no credit card and includes access to features across the listed social networks.Plann offers a seven-day trial of premium features and says no credit card is required.

Plans

Iconosquare

  • FreeFree
  • Starter€9 a month
  • Launch€33 a month
  • Scale€69 a month
  • Custom$119 a month
  • CustomPriced on request

Iconosquare pricing →

Plann

  • FreeFree
  • Power User$12.50 a month
  • Build$25 a month
  • Grow$62.50 a month

Plann pricing →

In their own words

Iconosquare

Iconosquare is a social media management platform centered on analytics, scheduling, publishing, reporting, collaboration, and social listening. It supports Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, Threads, and YouTube; X features are available on Launch, Scale, and Custom. Analytics cover reach, engagement, and audience demographics. The scheduler handles posts, Stories, and Reels, with limits that depend on plan. AI features include caption writing, content inspiration, and Uma, an analyst that draws insights from social data. The free plan supports one user and two profiles, with basic analytics and 10 scheduled posts per month per profile. Paid plans start at €15 per month billed annually; the 14-day paid-plan trial requires no credit card. Companion apps are available for iOS and Android smartphones, while tablet access uses the mobile-responsive website. Iconosquare lists integrations including Zapier, Adobe Express, OneDrive, Slack, Dropbox, and Canva, though several are marked as coming soon. API access is included with Custom. The company states it is 100% EU GDPR compliant and says it serves brands and agencies.

Visit iconosquare.com

Plann

Plann is a social media planning and publishing suite for creating, scheduling, and reviewing content. Its drag-and-drop grid previews planned posts alongside published ones, while creation tools include AI caption generation, daily post ideas, royalty-free stock images and videos, and image editing. It supports planning and posting for Instagram, Facebook, LinkedIn, TikTok, Pinterest, and YouTube Shorts, and integrates with Canva with access to more than 450,000 templates. Plann runs on Android, iOS, and the web. The free plan covers one user and one brand, with Instagram scheduling, 30 monthly posts, stories and carousels, five video posts, and 30 monthly AI credits. Instagram accounts must be Business or Creator accounts; personal accounts are unsupported. Paid plans start at $12.50 per month when billed annually, and a seven-day premium trial does not require a credit card. Paid plans include team tools, with chat and approval flows on Build and above.

Visit plannthat.com