Iconosquare vs SocialBee
Iconosquare
iconosquare.comSocialBee
socialbee.comSide by side
| Figure | Iconosquare | SocialBee |
|---|---|---|
| Price from | Free | $29/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 6 | 6 |
| Spec score · Social Media Marketing | 9.3 (#1) | 8.4 (#13) |
| Spec score · Social Media Management Tools | 9.3 (#6) | 9.0 (#13) |
| Spec score · Social Tools | 9.3 (#2) | 8.5 (#14) |
| Analytics | Iconosquare advertises more than 100 real-time metrics, best-time recommendations, custom dashboards and automated white-label reports. | Built-in analytics track account growth and post performance, with plan limits ranging from three months to two years of history. |
| Collaboration | Teams can submit posts for approval, collect feedback, share calendars and assign role-based permissions. | Workspaces, internal notes, multi-user access and approval workflows support team collaboration. |
| Documentation | The help center contains feature guides, KPI-calculation explanations, account and plan help, troubleshooting, app guidance and product changes. | The help center contains getting-started, feature, integration, account and troubleshooting documentation, plus webinars and support contact options. |
| Founded | 2011 | 2016 |
| Free plan | Yes | No |
| Integrations | Official integrations include Zapier, Slack notifications through Zapier, Adobe Express, OneDrive and Dropbox; Canva import is listed as coming soon. | Official integrations include Canva, Unsplash, GIPHY, Bitly, JotURL, Rebrandly, Replug, BL.INK, Switchy.io, RocketLink, Zapier, Pabbly, Make and Boost.space. |
| Mobile limitation | The Companion app is only available on smartphones; the company says its website is mobile-web responsive for tablet access. | Reminder publishing requires users to open the target social app and complete posting steps manually for some profiles and universal channels. |
| Rating on Apple App Store | No aggregate rating shown; Apple says the app has not received enough ratings or reviews | 2.0 out of 5 from 27 ratings |
| Rating on Capterra | 4.4 out of 5 from 69 reviews | 4.4 out of 5 from 39 reviews |
| Rating on G2 | 4.4 out of 5 from 136 reviews | 4.7 out of 5 from 477 reviews |
| Rating on GetApp | 4.4 out of 5 from 69 reviews | 4.4 out of 5 from 39 reviews |
| Rating on Google Play | 3.5 out of 5 from 1.73K reviews | 1.8 out of 5 from 112 reviews |
| Rating on Trustpilot | 2.6 out of 5 from 4 reviews | 3.6 out of 5 from 58 reviews |
| Rating on TrustRadius | 5 out of 10 from 21 reviews and ratings | 5.8 out of 10 from 5 reviews |
Plans
Iconosquare
- FreeFree
- Starter€9 a month
- Launch€33 a month
- Scale€69 a month
- Custom$119 a month
- CustomPriced on request
SocialBee
- Bootstrap$29 a month
- Accelerate$49 a month
- Pro$99 a month
- Pro50$149.20 a month
- Pro100$274.20 a month
- Pro150$374.20 a month
In their own words
Iconosquare
Iconosquare is a social media management platform centered on analytics, scheduling, publishing, reporting, collaboration, and social listening. It supports Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, Threads, and YouTube; X features are available on Launch, Scale, and Custom. Analytics cover reach, engagement, and audience demographics. The scheduler handles posts, Stories, and Reels, with limits that depend on plan. AI features include caption writing, content inspiration, and Uma, an analyst that draws insights from social data. The free plan supports one user and two profiles, with basic analytics and 10 scheduled posts per month per profile. Paid plans start at €15 per month billed annually; the 14-day paid-plan trial requires no credit card. Companion apps are available for iOS and Android smartphones, while tablet access uses the mobile-responsive website. Iconosquare lists integrations including Zapier, Adobe Express, OneDrive, Slack, Dropbox, and Canva, though several are marked as coming soon. API access is included with Custom. The company states it is 100% EU GDPR compliant and says it serves brands and agencies.